The value of information for auctioneers Marcus Hagedorn∗ University of Zurich† March 2009

Abstract An auctioneer wants to sell an indivisible object to one of multiple bidders, who have private information about their valuations of the object. A bidder’s information structure determines the accuracy with which the bidder knows her private valuation. The main result of the paper is that the auctioneer’s revenue is a convex function of bidders’ information structures. One implication is that assigning asymmetric information structures instead of symmetric information structures to bidders is always revenueenhancing. This paper generalizes a result of Bergemann and Pesendorfer (2007), who show that revenue-maximizing information structures are asymmetric. KEYWORDS: Endogenous Information, Mechanism Design, Asymmetric Information Structures, Common Values. JEL CLASSIFICATION: C72, D44, D82, D83.



I would like to thank the associate editor and an anonymous referee for comments and suggestions that have helped to improve this paper. I am also grateful to Bert F¨ ussenich, George Mailath, Georg N¨oldeke, Nicola Persico, Clemens Puppe and Trent Smith for comments on an earlier draft. I am solely responsible for any remaining errors. Support from the National Centre of Competence in Research “Financial Valuation and Risk Management” (NCCR FINRISK) and the Research Priority Program on Finance and Financial Markets of the University of Zurich is gratefully acknowledged. †

Institute for Empirical Research (IEW), University of Zurich, Bl¨ umlisalpstrasse 10, CH-8006 Z¨ urich, Switzerland. Email: [email protected].

1

Introduction

In a standard optimal auction design problem, the bidders have private information about their valuations. Each bidder’s private information typically is modeled through an information structure that is a joint distribution of the signal each bidder privately observes and of the bidder’s private valuation, which is not observed prior to the bidding. Intuitively, an information structure describes how accurately the bidders know their private valuations by observing a signal. The auctioneer’s objective is to maximize revenue which is a function of bidders’ information structures. In this paper I study the auctioneer’s revenue given different information structures. I show that the auctioneer’s revenue is a convex function of bidders’ information structures, and that assigning asymmetric instead of symmetric information structures to bidders increases this revenue. In particular, it is always revenue-enhancing to assign an information structure F to one bidder and an information structure G to another, instead of assigning the average information H = 21 (F +G) to each of them. Since the result holds for all information structures, neither F nor G needs to be optimal. This global property becomes relevant if assigning information structures to bidders is a costly activity for the auctioneer. For example, it can be too costly for the auctioneer to implement the revenue-maximizing information structure. The convexity result also applies if the bidders have some initial information structure, that restrict the set of final information structures to be “more informative” than the initial one. A revenue-maximizing auctioneer again prefers the final information structures to be asymmetric. Finally, as in every optimization problem, convexity implies that a local analysis is not sufficient to characterize a maximum. Relying on first-order conditions only, for example when choosing the optimal information structure in a parameterized family, can be misleading. I derive these results under two important assumptions. First, bidders’ private information, their signals, are independently distributed. Other comparisons would be trivial since

the auctioneer can extract all the surplus when signals are correlated.1 Second, bidders’ private information is one-dimensional, since in this case implementability of an allocation boils down to a monotonicity condition. This paper is closely related to Bergemann and Pesendorfer (2007) (hereafter referred to as BP). BP consider an auction design problem with private values where a revenuemaximizing auctioneer first assigns an information structure to every bidder and then implements an optimal auction.2 One of BP’s main results is that revenue-maximizing information structures are asymmetric. Here, I extend this result to non-optimal information structures and to auctions with common values if marginal revenues are increasing or if utility is additive. The two papers share the assumptions that bidders’ private information is independently distributed and one-dimensional. Several other papers also consider the auctioneer’s preference for information. Es¨o and Szentes (2007) study the simultaneous problem of designing an information structure and an auction to maximize the auctioneer’s revenue. Compte and Jehiel (2007) show that dynamic auction formats generate more revenue than do their static counterparts if information is endogenous.3 A large body of literature considers the bidders’ and not the auctioneer’s preferences for information in contractual relationships. Cr´emer and Khalil (1992), Lewis and Sappington (1993), and Cr´emer, Khalil and Rochet (1998a,b)4 all concentrate on information acquisition of the all-or-nothing variety. The agents have to decide either to become perfectly informed 1

See Myerson (1981) and Cr´emer and McLean (1985, 1988).

2

Alternative timing assumptions are that both decisions are taken simultaneously (Es¨o and Szentes (2007)), or that the auction format can be dynamic, such that further information can be acquired after the auction has started (Compte and Jehiel (2007)). 3

Cremer, Spiegel and Zheng (2007, 2008) consider sequential auctions where the auctioneer decides on the bidders’ point of time of costly entry into the auction. This decision can be interpreted as a choice of when to provide the bidders with the relevant information to participate. The mechanisms in these papers are quite different. The auctioneer is a residual claimant, since bidders are uninformed ex ante, and thus his problem is to economize on agents’ entry costs. 4

Other papers include Matthews (1984), who considers the endogenous accumulation of information in a pure common values auction, assuming special functional forms; Sobel (1993), who has looked at a related problem, but with exogenous information; and Lewis and Sappington (1997), who endogenize information acquisition and consider optimal organization design in a model with moral hazard.

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or to remain completely uninformed. The driving force in these papers is then the possible bidder’s ignorance. Persico (2000) and Bergemann and V¨alim¨aki (2002) use an intermediate concept of information where precision can be increased continuously (based on Blackwell (1951, 1953), Lehmann (1988) and Athey and Levin (2001)). Persico (2000) compares the bidder’s equilibrium incentives to acquire information in a first and second-price auction with affiliated values. Bergemann and V¨alim¨aki (2002) consider the distortions in the acquisition of information in efficient mechanisms. The paper is organized as follows. The model is laid out in Section 2. Section 3 establishes the main result of this paper, that the auctioneer’s revenue is convex in bidders’ information structures, and considers some implications for the design of auctions. All proofs are presented in the Appendix.

2

The Model

2.1

Payoffs

Consider an auction with one auctioneer (he) selling one indivisible object to one of the n ≥ 2 bidders (she). The payoff of bidder i is assumed to be quasilinear and equals

ui (θ, ai ) − ti = ui (θ) · ai − ti ,

where ai is buyer i’s probability of getting the good and ti is a monetary transfer received by the auctioneer. Uncertainty is represented by θ = (θ1 , · · · , θn ) ∈ Θ = ×ni=1 Θi = ×ni=1 [θi , θi ]. ui and ui − uj (for all j 6= i) are assumed to be increasing in θi . The prior distribution h(θ) is common knowledge among the agents. ui (θ) is called additive if it can be represented as n Pn P i 5 u (θ ). The revenue of the auctioneer equals ti . The set of feasible alternatives is k k k=1 i=1

5

Additivity is, for example, assumed in Bikhchandani and Riley (1991), Bulow and Klemperer (2002) and Jehiel and Moldovanu (2001). An alternative specification of common values is that all bidders have the same valuation V for the object (but observe different imperfect signals). A possible interpretation of additive values is that the component V is observed by everyone (for example, V could be the resell value

3

then A = {(aR , a1 , . . . an , t1 , . . . , tn ) : aR , ai ∈ [0, 1] and ti ∈ R for all i, aR +

n P

ai = 1}.6

i=1

2.2

Information

Every bidder i privately receives a noisy signal X i with typical realization xi ∈ X i = [xi , xi ] about the true state of θi . An information structure for agent i is a joint distribution of the signal and the true state:

F i : Θi × X i → [0, 1]

Let FXi (·) be the marginal distribution of the signal and let F i (· | xi ) denote the conditional distribution of θi given X i = xi . The corresponding strictly positive densities are denoted by f i (·, ·), fXi (·) and f i (· | xi ). Since observing a signal makes it possible to update one’s prior distribution according to Bayes’ rule, the posterior beliefs must be consistent with the prior beliefs. Thus for all θi , EX i [f i (· | X i )] = hi (θi ). Let F = (F 1 , . . . , F n ) be the vector of information structures and set x = (x1 , . . . , xn ). Signals xi are assumed to be independently distributed.7 The auctioneer faces n bidders, each with type xi , which is a privately observed signal. Neither the auctioneer nor the bidders observe the true state θ. The gross utility of bidder i, given the vector of information structures F and signals/types x, wi (F, x), is defined as the expectation of ui :

i

Z

w (F, x) :=

ui (θ)dF (θ | x).

Θ

in the market, and the market price is observable). The value, for example of a painting, then depends on the bidders’ private information (how much she likes it) and on other bidders’ private information (how much they like it) because it increases others’ envy (Klemperer (1999)). It also depends on the resell value; however, this is common knowledge and therefore omitted from the description of the environment. 6

ai ∈ [0, 1] means that the outcome can be a lottery to determine who obtains the indivisible good. I allow for lotteries to rule out the possibility that indivisibilities drive the convexity results in Section 3. 7

Bergemann and V¨ alim¨ aki (2002) provide several economically meaningful examples with common values and independently distributed private information.

4

Thus wi (F, x) is bidder i0 s willingness to pay for the object after the signal x has been realized. The privately observed signal xi is referred to as agent i’s type. The only difference here from a standard auction is the underlying state space Θ. Observing a signal makes it possible to update one’s willingness to pay. Whereas every agent, including the auctioneer, can observe F i , xi is agent i’s private information. w is called additive if it can be represented n P wki (F k , xk ). as follows: wi (F, x) = k=1

A direct auction mechanism is a tuple (X i , ai , ti )i=1...n with transfer payments of bidder n Q i, ti : X i → R and bidder i’s probability of winning the object (as a function of the i=1

realization of all the signals), ai :

n Q

X i → [0, 1]. The utility of buyer i, given the vector of

i=1

information structures F and signals x, then equals

wi (F, x) · aFi (x) − tFi (x).

It is useful (see Section 3) to transform the signal space.8 For each agent i, define Z i ≡ FXi (X i ) = [0, 1]. Then, Θi and Z i have the joint distribution Gi : Θi × [0, 1] → [0, 1] with Gi (θi , zi ) ≡ F i (θ, (FXi )−1 (zi )). Note that the marginal distribution of Z i , GiZ (·), is the uniform distribution, i.e. GiZ (zi ) = zi . The corresponding strictly positive densities are denoted by g i (·, ·), gZi (·) and g i (· | zi ). Since X i and Z i have the same information content, the auction will be represented as depending directly on the signals Z i = zi . The gross utility of bidder i, given the vector of information structures G = (G1 , . . . , Gn ) and signals n Q z = (z1 , . . . , zn ) ∈ Z = Z i , then has the following form: i=1

i

i

F

w (G, z) = w (F, x :=

(FX1 )−1 (z1 ), . . . , (FXn )−1 (zn ))

Z

F

Z

u (θ)dF (θ | x ) =

= Θ

8

i

ui (θ)dG(θ | z),

Θ

Without loss of generality this is a normalization, since bidders’ signals are independent (see for example Bulow, Huang and Klemperer (1999) for the same transformation/normalization).

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and for a direct auction mechanism {Z i , ai (z), ti (z)}i=1...n the utility of buyer i, given inG 9 formation structure G and signals z, equals wi (G, z) · aG i (z) − ti (z). Agent i is willing to

pay wi (G, z) for the object if the signal z has been realized. w is called additive if it can n P be represented as follows: wi (G, z) = wki (Gk , zk ).10 I denote by Z −i the signal space of k=1

bidders other than i with z−i as a generic element. It is assumed that for all i, wi (G, ·) is sufficiently often differentiable in z and that agent i’s willingness to pay is increasing in zi .11 Bidder i’s ex ante and interim expected utilities are denoted U i and U i (zi ), respectively. The bidder’s outside option is normalized to zero and has to be respected by the auctioneer (the participation constraint), U i (zi ) ≥ 0 for all zi .

2.3

Auction

The marginal revenue from bidder i (for information structure G) is defined as

M Ri (G, z) := wi (G, z) − (1 − zi ) ·

∂wi (G, (zi , z−i )) ∂zi

The auctioneer’s revenue from implementing a direct auction mechanism (Z i , ai , ti )i=1...n , given information structure G, then equals (for a binding outside option of zero):12

RA (G, a()) :=

Z nX n Z

o M Rk (G, z)ak (z) dz.

(1)

k=1

9

For simplicity, I use the term “information structure” instead of ‘vector of information structures’. The information structure of agent i is always denoted with a superscript i. 10

w is additive if u is additive and if the density function is independently distributed or a convex combination of independently distributed densities. More generally, w is additive if Z i is a sufficient statistic for θi given Z, and if u is additive. i −1 If (FX ) (·) is differentiable, then these two assumptions are equivalent to wi (F, x) being differentiable in x and agent i0 s willingness to pay being increasing in xi for all i. The latter property is guaranteed if the conditional distributions F (θi | xi ) are ordered by first-order stochastic dominance (F (θi | x) ≤ F (θi | y) if x ≥ y) (see for example Athey (2000)). The first property holds if the conditional distribution F (θi | xi ) is differentiable in xi . 11

12 This is a well-known result for private values. But the same arguments can be used to extend the result to common values, as shown by Bulow and Klemperer (1996): quasilinearity implies that the auctioneer’s revenue equals the expected value of the good minus bidders’ information rents. Incentive compatibility and partial integration are then used to rewrite the interim utility of bidder i.

6

Definition 1 An auction mechanism (Z i , ai , ti )i=1...n is incentive-compatible (i.c.) if for all i = 1 . . . n and zˆi and zi : Z

i

{w (G, (zi , z−i )) ·

aG i (zi , z−i )



tG i (zi , z−i )}dz−i

Z −i

Z ≥

zi , z−i )}dz−i . zi , z−i ) − tG {wi (G, (zi , z−i )) · aG i (ˆ i (ˆ

Z −i

The allocation a() is called incentive-compatible if transfers t() exist such that (Z i , ai , ti )i=1...n is incentive-compatible. Definition 2 Marginal revenues are increasing for an information structure G if for all i and j, M Ri (G, z)− M Rj (G, z) is increasing in zi . If w is additive, a() is incentive-compatible if for all k, EZ−k ak (zk , Z−k ) is nondecreasing in zk .13 The auctioneer maximizes revenue, subject to incentive compatibility:

∗ RA (G)

:= max

Z nX n

a()i.c. Z

3

o M Rk (G, z)ak (z) dz.

(2)

k=1

Convexity of the Auctioneer’s Revenue

In this section I show that the auctioneer’s revenue from an optimal auction is a convex function of the agents’ information structures. Specifically, I conduct a comparative statics exercise where I compare two possible choices for the auctioneer. Let F, G and Hλ be three information structures, where Hλ = λF + (1 − λ)G for some λ ∈ [0, 1], so that for every agent i, Hλi (θi , zi ) = λFλi (θi , zi ) + (1 − λ)Giλ (θi , zi ). The first choice is to implement an ∗ optimal auction when the information structure is Hλ and derive expected revenue RA (Hλ ).

The second choice is that with probability λ the information structure is F (and the optimal auction is implemented), and with probability (1−λ) the information structure is G (and the 13

See for example Mas-Colell, Whinston and Green (1995) for private values. All their arguments still hold if w is additive. However, they do not hold if bidders’ private information is multi-dimensional, which explains why the assumption of one-dimensionality is required.

7

∗ ∗ optimal auction is implemented). In this case the expected revenue is λRA (F )+(1−λ)RA (G).

I then ask which of the two choices brings a higher revenue for the auctioneer. The interesting feature of this problem is that the choice of the optimal auction depends on the information structure. The next theorem compares the expected revenue from the two choices.14 The theorem does not impose any further restrictions on bidders’ information structures. In particular, the information structures of different bidders can differ. Theorem 1 Let F, G and Hλ be three information structures, where Hλ = λF + (1 − λ)G for some λ ∈ [0, 1]. aF , aG and aHλ are the revenue-maximizing allocations for information structures F, G and Hλ respectively. Assume that aHλ is incentive-compatible when the information structure is F or G. Then

∗ ∗ ∗ λRA (F ) + (1 − λ)RA (G) ≥ RA (Hλ )

(3)

Two properties have to hold for equation (3) to be true. First, implementing aHλ when the information structure is F or G yields a higher revenue than implementing aHλ when the information structure is Hλ : λRA (F, aHλ ) + (1 − λ)RA (G, aHλ ) ≥ RA (Hλ , aHλ ). This equation holds with equality since the transformation to the Z space implies that M R is a linear function of information structures. Second, aHλ has to be incentive-compatible when the information structure is F or G. This property is just assumed in theorem 1. It then ∗ ∗ follows that λRA (F ) + (1 − λ)RA (G) ≥ λRA (F, aHλ ) + (1 − λ)RA (G, aHλ ) = RA (Hλ , aHλ ).

I now provide two sufficient conditions that imply, not just assume, this second property. The first condition is that w is additive. This implies that a() is incentive-compatible if for all k, EZ−k ak (zk , Z−k ) is nondecreasing in zk . In particular, incentive compatibility is independent from the information structure (note that Z is always uniformly distributed). 14 This theorem and the subsequent results also hold for more general information structures G : (Θ × Z → R), where G is not just a vector of individual information structures Gi , but a joint distribution of Θ and Z. In particular, the states θi are not assumed to be independently distributed, whereas signals zi are. Note that the independency of zi and zj does not imply independency of θi and θj , although (zi , θi ) and (zj , θj ) are pairwise correlated. Further, notice that the pairwise correlation of (zi , θi ), (θi , θj ) and (zj , θj ) does not imply that (zi , θj ) are correlated.

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The second condition is that marginal revenues are increasing (definition 2). If marginal revenues are increasing, the optimal allocation ak is increasing in zk for all k. This allocation is then incentive-compatible for all information structures.15 As is well-known (see for example Fudenberg and Tirole (1991)), a sufficient condition is that the distribution Gi satisfies the monotone hazard rate condition (which it does since Gi (zi ) = zi ) and wi (G, z) is concave in zi .16 But these sufficient conditions are overly restrictive, and therefore I follow Bulow and Klemperer (1996) and simply assume that marginal revenues are increasing.17 In an environment where the auctioneer can choose the information structures, this assumption seems less problematic. Indeed, Bergemann and Pesendorfer (2007) prove that the marginal revenues are strictly increasing for the optimal information structures. I can now formulate the theorem, where the assumption on the incentive compatibility of aHλ is replaced by assumptions on the environment. Theorem 2 Let F, G and Hλ be three information structures, where Hλ = λF + (1 − λ)G for some λ ∈ [0, 1]. If either a) Marginal revenues for information structure Hλ are increasing or b) w is additive, ∗ ∗ ∗ (Hλ ). (G) ≥ RA (F ) + (1 − λ)RA then λRA

The convexity of the auctioneer’s revenue in bidders’ information structures is a corollary of this theorem when the environment is appropriately restricted. In such an environment, the auctioneer prefers an asymmetric allocation of information.18 Let the first environment E1 be 15 In an optimal auction design problem with a fixed information structure, it is a standard assumption that marginal revenues are increasing (Myerson (1981), Riley and Samuelson (1981), Bulow and Roberts (1989) and Bulow and Klemperer (1996)). As Bulow and Klemperer (1996) state, it is a regularity condition that is analogous to an assumption of a downward-sloping marginal revenue curve in monopoly theory. Note that definition 2 is a condition for a fixed information structure that can be expressed equivalently in the X or Z space, and thus makes no implicit assumptions regarding an endogenous decision. 16

See Athey (2000) for technical conditions on primitives ui and F i that ensure the concavity of wi .

17

If marginal revenues are not increasing, one has to follow the analysis of bunching in Myerson (1981) and construct an ‘ironed’ marginal revenue curve, which is non-decreasing. 18

One implication of this preference for asymmetric information structures is that one should not expect the auctioneer to take any countermeasures (by lobbying for example) if bidders have different information.

9

the one described in Section 2, with the additional restriction that w is additive. The second environment E2 also equals the one described in Section 2, with the additional restriction that marginal revenues are increasing. Corollary 1 Suppose the environment is E1 or E2 . Let I be a convex set of information structures. Then the auctioneer’s revenue is a convex function of the information structures from the set I:

∗ ∗ ∗ λRA (F ) + (1 − λ)RA (G) ≥ RA (Hλ ),

for all information structures F, G, Hλ = λF + (1 − λ)G ∈ I and λ ∈ [0, 1]. For all these results the transformation into the Z space is necessary for the proofs, for two reasons. First, incentive compatibility becomes independent from the information structure as discussed above. All changes in information are “loaded” into w, but this feature does not affect incentive compatibility in environments E1 and E2 . The second reason is that the marginal revenue is linear in the information structure. As discussed above, linearity implies that λRA (F, aHλ ) + (1 − λ)RA (G, aHλ ) = RA (Hλ , aHλ ). When aHλ is incentive-compatible for information structures F and G, it then follows that λRA (F, aF ) + (1 − λ)RA (G, aG ) ≥ λRA (F, aHλ ) + (1 − λ)RA (G, aHλ ) = RA (Hλ , aHλ ). Corollary 1 states that, if the set of “admissible” final information structures is restricted but convex, then the auctioneer’s revenue is also convex on this restricted set of information structures. One interpretation here is a situation where bidders have some initial informa˜ i before the auctioneer discloses any additional information.19 Since bidders tion structure G There are two apparent examples of this asymmetry. In the market for mortgage-backed securities, Bear Sterns seems to have acquired a reputation for having superior information (see Glaeser and Kallal (1997)); in offshore oil and gas lease auctions, Shell was widely regarded as being better informed than other bidders, by virtue of access to “bright spot” seismic technology, and of employing the best seismic geologists (see Hendricks, Porter and Tan (2002)). 19

An alternative (more complicated) modeling of initial information assumes that bidders observe the signal before the auctioneer discloses more information. In the optimal auction problem, every bidder’s private information would then be two-dimensional. As a consequence, there is no simple characterization of the optimal auction, which is needed in this paper. This is only one of the extensions considered in Es¨ o and

10

cannot be deprived of any information, the final information structures Gi have to be “more ˜ i , restricting the set of “admissible” final information.20 A simple exinformative” than G ample illustrates the results of this section. Example 1 I consider a private values auction with two bidders where Θi and ui both can take two values: Θ1 = Θ2 = {θ, θ}, u = u1 (θ) = u2 (θ) < u = u1 (θ) = u2 (θ). The prior probabilities of both θ and θ equal 12 . Every bidder can observe two signals, a low signal z and a high signal z. There are two different information structures, ‘perfect information’ F and ‘no information’ G. The following conditional probabilities characterize F and G: F (θ | z) = 1, F (θ | z) = 0, G(θ | z) = G(θ | z) = 21 . In other words, the signal z fully reveals θ when the information structure is F , and is uninformative about θ when the information structure is G. The conditional probabilities for the third information structure H = 12 F + 21 G are: H(θ | z) =

3 4

and H(θ | z) = 14 . I now compute the revenues from the optimal auction

when i) bidder 1 has information structure F and bidder 2 has information structure G, and ii) both bidders have the same information structure H. In case i), the optimal auction sells the object to bidder 1 if she receives the high signal z at a price of u. Otherwise the object is sold to bidder 2 at a price of 12 (u + u), the expected utility of an uninformed bidder. This mechanism is incentive-compatible and maximizes revenue since it extracts all the surplus. The expected revenue equals 14 u + 34 u. In case ii), a second-price auction (SPA) maximizes revenue. In an SPA both bidders receive a high signal z with probability 14 , and the price then equals 14 u + 34 u, the expected utility of type z. For all other signal combinations, the second-highest bidder receives signal z and therefore the price equals 34 u + 14 u, the expected utility of type z. Expected revenue then equals 58 u + 83 u, which is smaller than the expected revenue in case i). Szentes (2007), who also allow the timing of actions to be determined by the auctioneer (but do not address the issue of convexity). 20

I do not provide a definition of “more informative” here, since what matters is that the set of final information structures is restricted. For a possible definition of “more informative” see for example Athey and Levin (2001). Standard definitions of this term, such as those in Blackwell (1951, 1953) and Athey and Levin (2001), fulfill the condition that the set of admissible information structures is convex. If two information structures Fˆ and F˜ are more informative than some information structure G, then λFˆ +(1−λ)F˜ is also more informative than G (λ ∈ [0, 1]).

11

An important assumption in the previous theorems is that the auctioneer implements, conditional on the information structure, the optimal auction. It is straightforward to compute examples establishing that this assumption is necessary. One would be a SPA in the environment of example 1.21 I now derive two implications of the convexity result, one on the revenue-maximizing information structure and one on asset design.

3.1

Asymmetric Information Structures

BP consider a joint maximization problem, where the auctioneer implements not only the revenue-maximizing auction but also the revenue-maximizing information structure. In an auction with pure private values BP demonstrate, without proving convexity, that the optimal information structure is different for different bidders. I can now show that BP’s result is an immediate consequence of the convexity result in Section 3. ˆ = (H, . . . , H) be an information structure, where every bidder has the Proposition 1 Let H same information structure H. If either the marginal revenue M R(H) is strictly increasing or if w is additive, then an information structure G = (G1 , . . . , Gn ) exists, where all Gi are ˆ different and R∗ (G) > R∗ (H). An important restriction in BP is that BP’s result applies only to optimal information structures. Convexity, on the other hand, is a global result and therefore applies also to nonoptimal information structures. The auctioneer prefers asymmetric information structures even if he cannot implement the optimal information structure (because this practice is too costly, for example). Another difference here from the approach in BP is that BP do not assume a continuous distribution. More precisely they do not assume a convex support for the set of valuations, which is a prerequisite for discussing convexity. This convexity 21

The necessity of this assumption potentially can explain the differences between my results and the findings of Klemperer (1998) and Bulow, Huang and Klemperer (1999). These papers show that slight asymmetries among bidders, such as a small value advantage for one bidder or a partial ownership of the object by one bidder, can have large negative effects on revenue. By contrast, my results show that some asymmetry is revenue-enhancing even in auctions with common values. The main difference is that these other papers consider an ascending bid (i.e. English) auction, which in general is not revenue-maximizing in asymmetric auctions, whereas I consider revenue-maximizing auctions.

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property also simplifies the proof of proposition 1. Convexity is an elegant way of saying that discrimination, i.e. tying actions more closely to the agent’s information, is facilitated in asymmetric environments.

3.2

Informational Aspects of Asset Design

In this subsection I show that the auctioneer also prefers some asymmetry in the informational content of the objects. Suppose that the auctioneer has some leeway in determining the object’s riskiness. To be specific, assume that the auction designer has to make a decision whether he wants to split the object A into two equally risky ones A1 , or whether he wants to split it into two assets with different risk properties A2 and A3 , where A = A1 +A1 = A2 +A3 . The riskiness of each object Ai is described through the corresponding information structure Gi , which is defined on the same state space Θ and the same signal space Z. The auctioneer then implements the optimal auction to sell the object Ai . The expected revenue from selling ∗ ∗ (Gi ). The next proposition states that under the assumptions (Ai ), equals RA object Ai , RA

of theorem 2, the auctioneer’s revenue is higher if he splits the assets. Proposition 2 Let A1 , A2 and A3 be three objects whose riskiness is described through three different information structures G1 , G2 and G3 , respectively. If either the marginal revenue M R(G1 ) is increasing or if w is additive, then splitting the object A = A1 + A1 = A2 + A3 into A2 and A3 results in higher revenue:

∗ ∗ ∗ ∗ (A2 ) + RA (A3 ) ≥ RA (A1 ) + RA (A1 ). RA

A special case of proposition 2 is when A2 is a less risky asset than A1 , and A3 is a more risky asset than A1 .22 The proposition implies that splitting assets into a risky asset A3 and a less risky asset A2 increases the auctioneer’s expected revenue. This is consistent with the 22

The argument here does not require “more risky” or “more informative” to be defined, since the proposition just assumes that the information structures are different. See Athey and Levin (2001) for various possibilities for defining “more informative”.

13

observation that an asset is often split into debt and equity, with high seniority for debt, before being sold. Boot and Thakor (1994) give additional examples of splitting assets into components that are more risky and less risky than the composite asset.

APPENDIX Proof of Theorem 1 Let f, g and hλ := λf + (1 − λ)g be the density functions corresponding to F, G and Hλ , respectively. First I show that the marginal revenue is a linear function of bidders’ information structures: Z

k

M R (Hλ , z) =

uk (θ)hλ (θ | z) − uk (θ) · (1 − zk )

∂hλ (θ | z) dθ ∂zk

Θ

Z

uk (θ)f (θ | z) − uk (θ) · (1 − zk )

= λ·

∂f (θ | z) dθ ∂zk

Θ

Z + (1 − λ) ·

uk (θ)g(θ | z) − uk (θ) · (1 − zk )

∂g(θ | z) dθ ∂zk

Θ k

= λM R (F, z) + (1 − λ)M Rk (G, z)

Linearity then implies that

∗ RA (Hλ )

=

Z nX n k=1

Z

=

Z nX n h

≤ λ

i o Hλ λM R (F, z) + (1 − λ)M R (G, z) ak (z) dz k

k

k=1

Z

Z nX n Z

=

o λ M Rk (Hλ , z)aH (z) dz k

MR

k

Z nX n o o M Rk (G, z)aG (z) dz dz + (1 − λ) k

(F, z)aFk (z)

k=1

∗ λRA (F )

+ (1 −

Z

k=1

∗ λ)RA (G),

where the inequality holds because aHλ is incentive-compatible when the information structure is either F or G. Proof of Theorem 2 In case a), marginal revenues for information structure Hλ are increasHλ λ ing, which implies that aH is incentive-compatible i (z) is weakly increasing in zi . Thus a

14

when the information structure is either F or G. In case b), an allocation a is incentivecompatible if and only if EZ−k ak (zk , Z−k ) is increasing in zk . Thus any allocation that is incentive-compatible for information structure Hλ is also incentive-compatible for information structures F and G. Using theorem 2 then completes the proof. Proof of Corollary 1 This is an immediate implication of theorem 2. Proof of Proposition 1 Suppose the auctioneer chooses the same information structure G(·, ·) for all agents, i.e. Gi (θi , zi ) = G(θi , zi ) for all i. Consider then two information ˜ 1 and G ˆ 1 such that G1 = λG ˜ 1 + (1 − λ)G ˆ 1 for some λ ∈ (0, 1). Since densities are structures G ˜ 1 and G ˆ 1 can be chosen to be different from G (on a set of positive strictly positive, both G measure). Since the assumptions of theorem 2 are satisfied, it follows that randomizing ˜ 1 and G ˆ 1 instead of choosing G1 strictly increases revenue. Note that the inequality between G ˜ 1, G ˆ 1 and G1 . However, this means that is strict since the allocations are different for G ˜ 1 or G ˆ 1 instead of G1 . Iterating this argument revenue already strictly increases by choosing G until all information structures are different completes the proof. Proof of Proposition 2 This follows immediately from theorem 2.

References [1] Athey, S. (2000) “Characterizing Properties of Stochastic Objective Functions,” mimeo. [2] Athey, S. and J. Levin (2001) “The Value of Information in Monotone Decision Problems,” mimeo. [3] Bergemann, D. and M. Pesendorfer (2007) “Information Structures in Optimal Auctions,” Journal of Economic Theory, 137(1), pp. 580-609. [4] Bergemann, D. and J. V¨ alim¨ aki (2002) “Information Acquisition and Efficient Mechanism Design,” Econometrica, 70(3), pp. 1007-1033.

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[5] Bikhchandani, S. and J. Riley (1991) “Equilibria in Open Common Value Auctions,” Journal of Economic Theory, 53, pp. 101-130. [6] Blackwell, D. (1951) “Comparisons of Experiments,” Proceedings of the Second Berkeley Symposium on Mathematical Statistics, pp. 93-102. [7] Blackwell, D. (1953) “Equivalent Comparisons of Experiments,” Annals of Mathematical Statistics, 24, pp. 265-272. [8] Boot, A. and A. Thakor (1993) “Security Design”, Journal of Finance, 48(4), pp. 1349-1378. [9] Bulow, J., M. Huang and P. Klemperer (1999) “Toeholds and Takeovers,” Journal of Political Economy, 107(3), pp. 427-454. [10] Bulow, J. and P. Klemperer (1996) “Auctions vs. Negotiations,” American Economic Review, 102, pp. 1-23. [11] Bulow, J. and P. Klemperer (2002) “Prices and the Winner’s Curse,” Rand Journal of Economics, 33(1), pp. 1-21. [12] Bulow, J. and J. Roberts (1989) “The Simple Economics of Optimal Auctions,” Journal of Political Economy, October 1989, 97(5), pp. 1060-1090. [13] Compte, O. and P. Jehiel (2007) “Auctions and Information Acquisition: Sealedbid or Dynamic Formats?,” Rand Journal of Economics, Summer 2007, 38(2), pp. 355-372. [14] Cr´ emer, J. and R. McLean (1985), “Optimal Selling Strategies under Uncertainty for a Discriminatory Monopolist when Demands Are Interdependent,” Econometrica, 53, pp. 345-361. [15] Cr´ emer, J. and R. McLean (1988), “Full Extraction of the Surplus in Bayesian and Dominant Strategy Auctions,” Econometrica, 56, pp. 1247-1257. [16] Cr´ emer, J. and F. Khalil (1992) “Gathering Information before Signing a Contract,” American Economic Review, 82(3), pp. 566-578. 16

[17] Cr´ emer, J., F. Khalil and J.C. Rochet (1998a) “Contracts and Productive Information Gathering,” Games and Economic Behavior, 25(2), pp. 174-193. [18] Cr´ emer, J., F. Khalil and J.-C. Rochet (1998b) “Strategic Information Gathering before a Contract Is Offered,” Journal of Economic Theory, 81(1), pp. 163-200. [19] Cr´ emer, J., Y. Spiegel and C. Zheng (2007) “Optimal Search Auctions,” Journal of Economic Theory, 134(1), pp. 226-248. [20] Cr´ emer, J., Y. Spiegel and C. Zheng (2008) “Auctions with Costly Information Acquisition,” forthcoming, Economic Theory. [21] Es¨ o, P. and B. Szentes (2007) “Optimal Information Disclosure in Auctions and the Handicap Auction,” Review of Economic Studies, 74(3), pp. 705-731. [22] Fishman, M. and K. Hagerty (1992) “Insider Trading and the Efficiency of Stock Prices,” Rand Journal of Economics, 23(1), pp. 106-122. [23] Fudenberg, D. and J. Tirole “Game Theory,” Cambridge, Mass. and London: MIT Press, 1991, pp. xxiii, 579. [24] Glaeser, E. and H. Kallal (1997) “Thin Markets, Asymmetric Information, and Mortgage-Backed Securities,” Journal of Financial Intermediation, 6, pp. 64-86. [25] Hendricks, K., R. Porter and G. Tan (2002) “Bidding Rings and the Winner’s Curse: The Case of Federal Oil and Gas Lease Auctions,” mimeo. [26] Jehiel, P. and B. Moldovanu (2001) “Efficient Design with Interdependent Valuations,” Econometrica, 69, pp. 1237-1259. [27] Klemperer, P. (1998) “Auctions with Almost Common Values,” European Economic Review, 42(3-5), pp. 757-769. [28] Klemperer, P. (1999) “Auction Theory: A Guide to the Literature,” Journal of Economic Surveys, 13(3), pp. 227-286.

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[29] Lehmann, E. L. (1988) “Comparing Location Experiments,” Annals of Statistics, 27, pp.272-299. [30] Lewis, T. and D. Sappington (1993) “Ignorance in Agency Problems,” Journal of Economic Theory, 61(1), pp. 169-183. [31] Lewis, T. and D. Sappington (1997) “Information Management in Incentive Problems,” Journal of Political Economy, 105(4), pp. 796-821. [32] Mas-Colell, A., M. Whinston and J. Green (1995) Microeconomic Theory. Oxford: Oxford University Press. [33] Matthews, S. (1984) “Information Acquisition in Discriminatory Auctions,” in M. Boyer and R. E. Kihlstrom Bayesian Models in Economic Theory. Amsterdam: North-Holland, pp. 181-207. [34] Myerson, R. (1981) “Optimal Auction Design,” Mathematics of Operations Research, 6, pp. 58-73. [35] Persico, N. (2000) “Information Acquisition in Auctions,” Econometrica, 68(1), pp. 135-148. [36] Riley, J. and W. Samuelson (1981) “Optimal Auctions,” American Economic Review, 71(3), pp. 381-392. [37] Sobel, J. (1993) “Information Control in the Principal-Agent Problem,” International Economic Review, 34(2), pp. 259-269.

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The value of information for auctioneers

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