Xavier’s Management Society X-Genesis’17 …Tread into the New Epoch 1. Over the years, television has come to majorly signify business and it emulates the success of the economy and the media industry as a whole. A major part of the television commercialisation revolution has been the use of subtle, effective and unorthodox television ad films. From the ingenious Nirma ad – which stuck in the heads of the people due to its catchy jingle, to the highly patriotic mauka mauka ad series, television has seen it all. As a personification of this trend or phenomena as you may call it, this round requires you to rack the witty portions of your brain in order to create an ad film which can provide value for the money that your company invests in the same. One of the following products/services are to be chosen upon which you need to base your ad film: - Massage Parlour - Dabbawala - Funeral Service - Vapouriser Pens - Tampons - Hula Hoop Rules for the ad film are as follows: • Duration - 1 minute (Maximum) • No explanations through voice overs, only bollywood songs! • A minimum of three songs need to be used. • The video should begin with your name and registration number, else it won’t be checked. • The video has to be directly messaged to us on our Facebook page – Xavier’s Management Society ( https://www.facebook.com/xmsbba/?hc_ref=ARRflb5xkNY1H80X7tztbaGw5xb NoAFtWKYh-N28hSKpu9rxbE5X5eKCyl2cCCjDFBA&fref=nf ) P.S. A 10 second snippet of a Dhinchak Pooja song is must. (This song is included in the minimum requirement) You will be judged based on your originality, suitability and appropriateness.
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2. Sachin Tendulkar recently did a LIVE Q&A on Twitter from his official account. It was noticed that a lot of people wanted to know the reason behind his low attendance in the Rajya Sabha, however he chose not to answer. This has angered a lot of users on Twitters and it has been a trending topic on Twitter, for the past couple of days. As Sachin Tendulkar’s PR representative, you’re required to write a reply/statement, defending your client, on Twitter itself. Adhere to the tweet limit of 140 characters. Exceeding this limit will lead to penalisation. You will be judged based on your creativity and tactfulness.
General Instructions: 1. Answers are to be mailed to us on
[email protected] , if otherwise specified. 2. The name of the documents should be your Registration number. 3. The subject of the mail should also be your Registration number. 4. Submit your answers in PDF format, if otherwise specified. 5. Unparliamentary language will not be accepted. 6. The report should be in Times New Roman Font Size- 12 Line Spacing – 1.5 7. All answers must be submitted by 12 noon on Thursday, 20th July 2017. No responses will be accepted after the deadline. 8. Adhere to any other rule mentioned above.
For further details, please contact: Vatsal Kejriwal +919874064521 Shreya Chhabra +919830968696 Akash Madhogaria +919831168140
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