Job Posting: Sales Promotion Manager – Dealer Sales Channel Driptech is seeking a highly effective and innovative Sales Promotion Manager who will take ownership of our brand-building and promotional activities for our dealer distribution channel with particular focus on below-the-line (BTL) sales promotions to farmers and dealers. The position will be based out of our Pune (MH) office, reporting to the India Country Head. This candidate will execute market development strategies and accordingly design, implement and oversee sales promotion programs and initiatives to successfully increase Driptech’s product awareness, customer base and sales volume. The ideal candidate will demonstrate through substantive sales promotion experience confidence, practical intelligence and accountability for growing new buyers, engaging existing customers and thus delivering revenue targets. Responsibilities:  Streamline our inbound and outbound marketing strategies for dealer sales  Develop new promotion and marketing tools with clear positioning, appropriate pricing, competitive advantage tailored to regions dealer sales force operates in  Strategize, plan and coordinate high impact promotional activities for our dealer sales force on a weekly and monthly basis (van campaigns, local melas, farmer meetings, haat demos, etc.) o Direct, motivate, and monitor the mobilization of a campaign team to advance campaign goals o Prepare and track budgets and expenses for these program activities o Build an accurate tracking and reporting system of contacts with customers, individual customer needs and interests, customer adoption rates, campaign response rate, etc.  Closely collaborate with Area Sales Managers to collect input and requirements for promotional and marketing activities  Oversee and handle lead management strategies (collection of leads during promotion events, follow up strategies, lead conversion strategies, etc.)  Through a strategic selling approach identify key decision makers for various product areas, while successfully positioning and communicating Driptech’s value proposition  Execute sales incentive and discount schemes  Equip and motivate sales force to achieve their sales targets with the right set of promotion tools that successfully engages dealers and farmers to achieve their targets  Lead material development for promotion activities



Design a mix of static and dynamic promotion to attract new dealers and engage existing dealers

Background and Skills:  4-6 years relevant experience preferably in the agricultural input industry  B.Com. (MBA or PG Diploma in Marketing & Sales Management preferred)  Deep experience in sales promotion in rural India  Strong communication, planning and inter-personal skills  Self-driven & result oriented, thrive in a fast-paced startup environment  Strategic thinking skills and selling approach  Must be able to travel 40% of the time within assigned territories  Strong MS office skills  Hindi, English and preferably Marathi language capabilities Desired Extras:  Experience in promoting grass-root level sales of micro-irrigation  A passion for addressing the needs of small-plot farmers Compensation: Driptech offers competitive salary and benefits packages commensurate with our funding stage. About Driptech: Driptech is a for-profit, impact-focused, high-visibility startup selected as a 2012 Technology Pioneer by the World Economic Forum, named by BusinessWeek as one of the world's most intriguing new companies, and voted by its readers as one of the top 5 most promising social ventures in America. Driptech is laser-focused on making affordable irrigation technologies for small-plot farmers in developing countries. Our early-stage, VC-funded, Mountain View-based venture is scaling up for high-volume commercial rollout in India. By joining the Driptech team you will be part of a compelling social venture that aims to produce a global impact. How to Apply: Please submit your cover letter and resume to [email protected] with "Sales Promotion Manager – Dealer Sales" in the subject. To learn more about Driptech, please visit our website at www.driptech.com

Job Posting: Sales Promotion Manager – Dealer Sales ... - Driptech

This candidate will execute market development strategies and accordingly design, ... Driptech is laser-focused on making affordable irrigation technologies for ... To learn more about Driptech, please visit our website at www.driptech.com.

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