Styleguide for producing red triggers and Bridge graphics v 1.0 Vibeke Hansen - Head of interactive television design November 2005

1

Introduction

2

Creating triggers

3

Creating Bridge graphics

Considerations when designing Introduction for television Colours These guidelines are intended for designers providing red key triggers and bridge graphics for BBC television screen, they are especially pronounced at the vertical Television screens have a more limited overall gamut than computer monitorsfile and of both interactive television applications. A master Photoshop the trigger and bridge graphic is available boundaries of objects. a much higher gamma value. This results a much higher contrast and on request from the iTV design team. saturation display. To achieve parity in terms of colour intensity, images should be toned down and desaturated when taken from the computer to the television

Single pixels can cause flicker, so applying dither to images that are

screen. ‘Hot’ reds and oranges cause particularly bad distortion and pure white

converted to limited colour index tables (such as 8 bit GIF or PNG

and black should always be avoided.

files) should be avoided.

The strongest white used for television display should have a value of around 95% or 240/240/240 in RGB terms.

The designer should refrain from using intricate patterns on screen as this will cause a ‘Moire’ distortion. This ‘shimmering tartan’ effect is a common problem and occurs when regular patterns such as grids or dots are rotated away from the true vertical.

The darkest black used should have a value of 5% or 16/16/16 in RGB terms.

Large, clearly-defined regions of cool, desaturated colours tend to work best on television screens. Curves are liable to distort less than straight lines and

Strong colour changes along television scanlines cause a variety of distortions

movement diminishes the impact of all televisual display problems.

collectively known as ‘bleed’ or ‘chroma crawl’. The contrast between one strong colour and another neighbouring shade can cause overlapping strips to appear, or create a double-exposure ‘ghosting’ effect. With irregular shapes such as text characters, chroma crawl can cause ‘flares’ or glowing edges around bright objects. Because these effects occur across the horizontal scanlines of the

Styleguide for creating triggers and bridge graphic for BBC interactive televison

Page 3

2 Creating triggers

Factors to consider when creating a trigger

The trigger graphic must always appear in the top right-hand corner of the screen. The trigger must be easy to read and should give the viewer an idea of what to expect once inside the application. The trigger needs to be placed within the ‘text safe’ area. Separate graphics need to be supplied for each different platform; BMP files for Digital Satellite, PNG files for Digital Terrestrial.

Styleguide for creating triggers and bridge graphic for BBC interactive televison

Page 5

Factors to consider when creating a trigger

3 Branding

The right side of the trigger constitutes a protected area and can not be distorted in any way. The red circle holding the ‘i’ sits with a black holder which is placed on a transparent background.

The left side of the trigger appears in a colour which matches the linear brand or the interactive application.

Styleguide for creating triggers and bridge graphic for BBC interactive televison

Page 6

Factors Considerations to consider when when designing creating a trigger for television Colours The

font must not, under any circumstances, appear at a size smaller than 22 point a much higher gamma value. This results a much higher contrast and Television screens have a more limited overall gamut than computer monitors and

Choose Match

television screen, they are especially pronounced at the vertical boundaries of objects.

saturation display. To achieve parity in terms of colour intensity, images should

The trigger needs to be branded consistently Single pixels can cause flicker, so applying dither to images that are Please index tableswait (such as 8 bit GIF or PNG the programme brand usedandinpurethe linear converted to limited colour screen.with ‘Hot’ reds and oranges cause particularly bad distortion white files) should be avoided. and black should always be avoided. television show be toned down and desaturated when taken from the computer to the television

The strongest used for television The ‘x’ white co-ordinate is measured from the display should have a value of around 95% left-hand top corner of the graphic and is or 240/240/240 in RGB terms.

placed at a position of 40 pixels

The darkest black used should have a platforms have valueThe of 5%individual or 16/16/16 in RGB terms.

different ‘y’ co-ordinates as image sizes differ

The designer should refrain from using intricate patterns on screen as this will cause a ‘Moire’ distortion. This ‘shimmering tartan’ effect is a common problem and occurs when regular patterns such as grids or dots are rotated away from the true vertical. Large, clearly-defined regions of cool, desaturated colours tend to work best on television screens. Curves are liable to distort less than straight lines and

The trigger should not exceed a width of collectively as ‘bleed’ or ‘chroma crawl’. The contrast between one strong 190known pixels (approximately 10-12 characters) Strong colour changes along television scanlines cause a variety of distortions

movement diminishes the impact of all televisual display problems.

colour and another neighbouring shade can cause overlapping strips to appear,

or create a double-exposure ‘ghosting’ effect. With irregular shapes such as text

Occasionally, the head of iTV design will approve ‘rogue’ images but these objects. Because these effects occur across the horizontal scanlines of the decisions are made on a case-by-case basis characters, chroma crawl can cause ‘flares’ or glowing edges around bright

Styleguide for creating triggers and bridge graphic for BBC interactive televison

On the DTT platform, all images must adhere to the maximum size stated in the DTT section of this document.

Page 7

1

DigitalDSat Satellite - creating

1

the trigger

Creating the image

Creating the image

• Create a trigger in Photoshop Create the image in Photoshop. This is composed of a • Import Debabelizer perfect circlethe withtrigger a 92 pixeltodiameter placed on a canvas size that perfectly fits its diameter. • Reduce the number of colours to 16 and To allow thethe circular to be viewed effectively in then add Skyimage 16 colours both 4:3 and 16:9, resize the image, changing ONLY the width to 74 pixels, as shown below:

• Select ‘Do NOT remap to off-limit colours’ and mark off the Sky 16 colours

Drag your image into the template document ensuring that the image layer sits between the blue dummy layer and the ETV image frame (both are included in the template file) Make sure the layer image snaps to the guides included in the template file.

• After remapping the trigger, fill any area that requires transparency with the colour located in index position ‘0’ • Save the image as a BMP file and preview • Repeat all of the above actions when converting the ‘Please Wait’ graphic

Styleguide for creating triggers and bridge graphic for BBC interactive televison

Page 8

2

DSat - handing over the trigger

The trigger needs to be tested and signed-off before handover to the project manager or producer working on the project The trigger should be ready for handover five working days prior to tx. (transmission) The individual platforms have different ‘y’ coordinates as the image sizes differ. These need to be supplied at handover

Styleguide for creating triggers and Bridge graphic for BBC interactive televison

Play along: x = 40 y = 448 Please wait: x = 40 y = 443

(this is a sample)

Page 9

Digital Terrestrial Considerations when designing for television

There isclear no need for a ‘Please Wait’ graphic as the application Clean, and consistent always loads promptly Colour keys should always appear in a horizontal line The trigger displayed forin15 andorder: then disappears. Colour keysismust appear theseconds following Red, green, yellow and blue If the user goes in and out of the channel it will re-appear If only two colour keys are required use red and blue or green and yellow The ‘y’ co-ordinate of the top left-hand corner of the graphic is 22 pixels. This should always be displayed in the top right-hand corner of the screen The maximum size of the trigger is 190 pixels wide (12 characters) and 46 pixels high (psd need to be this size as preview tool will not display any other size) These dimensions allow for placement of graphics into the transparent area, but the background bar itself must never exceed a height of 23 pixels

Styleguide for creating triggers and bridge graphic for BBC interactive televison

Page 10

1

DTT - creating the trigger

• Create the trigger in Photoshop • Import the trigger to Debabelizer •

Dotty

Apply the DTT palette

• After remapping the trigger, fill any area that requires transparency with the colour located in index position ‘0’ • Save the image as a PNG file and preview

Styleguide for creating triggers and bridge graphic for BBC interactive televison

Page 11

2

DigitalDTT Satellite - handing

1

over the trigger

Creating the image The trigger needs to be tested and

Create the image in Photoshop. This is composed of a handover to on thea perfectsigned-off circle with abefore 92 pixel diameter placed canvasproject size that manager perfectly fitsor its producer diameter. working

onthe thecircular project. To allow image to be viewed effectively in both 4:3 and 16:9, resize the image, changing ONLY the width to 74 pixels, as shown below: The trigger should be ready for handover five working days prior to tx. (transmission).

The individual platforms have different ‘y’ coordinates as the image sizes differ. These need to be supplied at handover

Styleguide for creating triggers and bridge graphic for BBC interactive televison

Creating the image DragDotty: your image into the template document ensuring that the x =image 22 layer sits between the blue dummy layer and the image frame (both are included in the y =ETV 448 template file) Make sure the layer image snaps to the guides included in the template file.

(this is a sample)

Page 12

3 Creating Bridge graphics

1

Creating the image

Create the image file in Photoshop. The image is composed of a circle with a 92 pixel diameter placed on a canvas size that fits flush to the shape. To allow the circular image to be viewed effectively in both 4:3 and 16:9, resize the image changing ONLY the width to 74 pixels. See the example below:

Styleguide for creating triggers and bridge graphic for BBC interactive televison

2

Open the ETV_template.psd

Drag your image into the template document ensuring that the image layer sits between the blue dummy layer and the ETV image frame (both are included in the template file.) Make sure the layer image snaps to the guides included in the template file.

Page 14

3

Opening the image in Debabelizer

From the ‘Palette’ menu, choose the ‘Set Palette and Remap’ option and select the BBCi ETV image palette from the list.

After remapping the BBCi palette to the image, the green background area around the circular image needs to be made transparent.

Select ‘Do NOT remap to off-limit colours’ and mark off indices 0-111 as shown below.

Select the colour picker from the Debabelizer tool bar and select the colour located in index 0. This index is set to transparent on DSAT and should show as pure black (R: 0 G: 0 B: 0) in the BBCi palette.

The ETV image can be mapped to 144 colours, using slots from index 112 onwards.

Using the ‘fill’ tool, change the green background to black:

Save the image as a BMP and preview

Styleguide for creating triggers and bridge graphic for BBC interactive televison

Page 15

Styleguide for producing red triggers and Bridge graphics v 1.0 - BBC

that requires transparency with the colour located in index position '0'. • Save the image as a BMP file and preview. • Repeat all of the above actions when.

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