Research Md. Kamaruzzaman Edited by Syed Kamrul Hassan AHM Bazlur Rahman Date of publication August 2016 Design & Printing redline Published by Bangladesh NGOs Network for Radio and Communication (BNNRC) House: 9/4, Road: 2, Shyamoli, Dhaka 1207 Tel: +88 02 9130750, 9138501 Fax: +88 02 9138501-105 Email:
[email protected] Web: www.bnnrc.net
Through the Generous Support from
to build and strengthen rural communities in line with their hopes and dreams & initiated a process to explore the future of development cooperation and the role of electronic community media over the next 15 years in line with Sustainable Development Goal (SDG)
PREFACE We are pleased to present Why Community Radio Matters in Bangladesh according to the present status where we stand today & where we are going. We have tried to look at community radio development in Bangladesh through the lens of four areas Effectiveness, Sustainability, Innovation and People’s participation. Bangladesh NGOs Network for Radio and Communication (BNNRC) actively works to improve recognition of the community electronic media sector [Community Radio, Community TV, Community Film] & its work in & involvement with the communities it seeks to serve from 2000.
Total Population of Broadcasting area: 2,38,76,000 (23.876 million)
TOTAL POPULATION OF BROADCASTING AREA
2,38,76,000
We are observing that our radio stations are now producing quality content by ensuring the participation of rural community and the people from different walks of life. The programs on disaster preparedness help millions of coastal people to save their assets and lives.
We invite you to join in our STRUGGLE! We hope you are or will become one of our future supporters for promoting electronic community media in rural Bangladesh. Finally my deep gratitude goes to all Community Radio initiators, Community Broadcasters, Listeners, Ministry of Information, Development Partners and all stakeholders who are struggling with us for strengthening Community Media in Bangladesh.
6.18 MILLION
TOTAL LISTENERS
The quality programs and the contents produced by rural youth and youth women broadcasters have already earned recognition by many institutions at home and abroad. Among others we can mention the UN World Summit on the Information Society (UN WSIS) Award 2016, Asia Pacific Broadcasting Union (ABU) Award, UNFPA, UNICEF Meena, PLAN International Bangladesh/BNNRC Girl Power, National Population Award and so on.
25.88%
2016
Total Listeners: 61 lac 80 thousand Around 6.180 million (25.88%)
TOTAL LISTENERS
We look forward to working with you to achieve our vision.
AHM Bazlur Rahman-S21BR Chief Executive Officer Bangladesh NGOs Network for Radio and Communication (BNNRC)
HOW MANY LISTENERS ?
O1.
8.58 H
LISTE N RADI TO COMM O EA CH W UNITY EEK
OURs
Average 8.58 hours in a Week
WHY DO THEY LISTEN ?
Listener are benefitted from broadcasted program
Listeners are feeling the contents are their own issues
All broadcaster locally recruited
Sense of Ownership
Programs on Indigenous people’s life, culture and tradition through their involvement.
Information on employment opportunities/job market
Information on Local Communication and Market price
Local Culture, songs,drama and Entertainment through active engagement of local performers
Own voice: Accessibility and participation -scope of opinion sharing
Programs in own language/dialect
Profession-wise content and information
Information on life and livelihood issues
Local News and weather forecast
Content on local issue.
O2. HOW LONG ARE PEOPLE TUNING IN (PER WEEK)
O3.
09 11 03 06 09
am-11 am : 4th prime time am-03 pm : 5th prime time pm-06 pm : 2nd prime time pm-10 pm : Prime time pm-01 am : 3rd prime time
3rd prime time 5th pri me ti
e m
e time rim p t os m
4th p rim et i
e m
2nd pr i
To p
News & Information Public Service Announcement Agriculture Based Contents Primary Health Care Reproductive Health Education Based Program Life & Livelihood Contents Women & Child Issues Entertainment based program Radio Drama/Daily Soap Programs on Income Generation & Opportunities Trafficking/Early Marriage Phone in Program Youth Based Program (i.e. Job Information, Education, Entertainment) Disaster Risk Reduction, Climate Change & Weather Forecast Nutrition Based program Indigenous Community Based Program History & Heritage Family Planning Issues English Language Program
Morning Noon Afternoon Evening Night
ime et m
O4.
WHAT DO THEY LIKE ?
WHEN DO THEY LISTEN ?
O5.
O6.
WHO IS LISTENING ? Youth & Youth Women Labor Adolescent Women Student Farmer Child Persons with Disableily Fisherman Rickshaw & Van Puller Tea Shopper Small Shop Keeper Teachers Community Local Administration
WHERE ARE THEY LISTENING FROM ?
O7.
Local Small Shop/Tea Stall Residence During Travel Work Place Listeners Club
210 Per year
TRAINING RECEIVED ON COMMUNITY BROADCASTING
O8.
O9.
HOW MANY VOLUNTEERS ENGAGE: YOUTH AND YOUTH WOMEN ?
HOW MANY HOURS BROADCAST ?
945 Hours broadcasting per week 135 Hours broadcasting Daily Engaged 4000 people in programs daily
10.
HOW MANY HOURS BROADCAST PER WEEK FOR DALIT’S/ MARGINALIZES PEOPLES ?
14.15
YOUTH AND YOUTH WOMEN
11.
53.78% 46.22%
MOST FAVORED RADIO PROGRAM FORMAT
12.
Magazine, Phone In, Radio Drama News, Local Song, Discussions Features, Interview, Dialogue
489 HOW MANY PROGRAM BROADCAST PER WEEK ?
13.
RADIO SARABELA
U P C O M I N G C O M M U N I T Y S TAT I O N S
