2015
ANNUAL FINANCIAL PROFILE OF AMERICA’S FRANCHISED NEW-CAR DEALERSHIPS
NATIONAL AUTOMOBILE DEALERS ASSOCIATION
Overview NADA Data—the annual financial profile of new-car dealerships—includes the many major milestones achieved by the retail auto industry in 2015: • Franchised dealers sold a record 17.3 million-plus new vehicles. • Total new-vehicle sales topped $938 billion. • Dealerships wrote nearly 300 million repair orders with service and parts sales of more than $100 billion. Local dealers continue to be drivers of economic development in their communities. In 2015, franchised dealers directly employed more than 1.1 million workers; in addition, hundreds of thousands of other local jobs were dependent on dealerships. Dealers spent billions last year on contracting, services and wages—almost all of which flows right back to the community. Steven Szakaly Chief Economist, NADA
In each of the past few years, dealership employees have seen their incomes rise by more than 2 percent and total compensation increase by almost 6 percent. This has outpaced total compensation in other retail sectors, and dealers boast one of the highest average salaries of all industries. We expect 2016 to end with dealership employment at an all-time high. While employment at a dealership is one of the best paths to the middle-class American dream (and has been so consistently for decades), customers also have benefited. There is healthy competition between dealers to sell and service vehicles, and this has meant consistently good deals for consumers. As NADA Data has shown, despite rising sales profitability has been flat at around 2.6 percent for five years. Overall, the past six years have been the longest period of new-vehicle sales growth since the 1920s. Luckily the outlook for 2016 is just as bright.
Patrick Manzi Senior Economist, NADA
This year’s NADA Data has been updated with completely re-benchmarked data and methodologies. As a result, data and figures from previously released reports will not be comparable to our new series. To improve the breadth of information provided in NADA Data, we offer a section focusing on the new- and used-vehicle consumer, with in-depth data from Experian. These stats include average monthly payment, average loan term, leasing and more.
CONTENTS New Light-Vehicle Dealerships ������������������������������������������������������������������������ 2 Dealership Financial Trends. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 22 New Light-Vehicle Department . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 26 F&I Department. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 29 Used-Vehicle Department. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 30 Service and Parts Department. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 31 Body Shop Department. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 33 Dealership Advertising . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 34 Employment and Payroll. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 36 New- and Used-Vehicle Consumer. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 39
NADA DATA 2015
| nada.org
1
New Light-Vehicle Dealerships Average Light-Vehicle Dealership Profile 2013
2014
2015
Total sales
$49,278,573
$52,949,226
$56,723,576
Total gross1
$5,895,175
$6,244,337
$6,572,760
12.0%
11.8%
11.6%
$5,460,530
$5,800,686
$6,099,768
As % of total sales
11.1%
11.0%
10.8%
As % of total gross
92.6%
92.9%
92.8%
Total operating profit
$435,685
$444,464
$472,981
As % of total sales
0.9%
0.8%
0.8%
As % of total gross
7.4%
7.1%
7.2%
$1,283,609
$1,382,379
$1,503,432
As % of total sales
2.6%
2.6%
2.7%
As % of total gross
21.8%
22.1%
22.9%
$26,194,514
$28,460,645
$30,642,685
New-vehicle department sales as % of total sales
60.3%
60.6%
61.0%
New-vehicle department gross as % of total gross
20.8%
20.6%
19.9%
$32,035
$32,824
$33,456
3.7%
3.5%
3.3%
$1,174
$1,152
$1,088
Retail net profit per new vehicle retailed
$3
($10)
($22)
Average number of new vehicles retailed
818
867
916
2.7%
2.8%
2.8%
86.4%
81.5%
90.3%
As % of total sales Total expense
Net profit before tax
New-vehicle department2 New-vehicle department total sales
New-vehicle selling price (retail) Gross as % of selling price Retail gross profit per new vehicle retailed
F&I income as % of new-vehicle department sales F&I penetration (new) 1 Gross profit includes cost of goods sold, but not SG&A or advertising. 2 Excludes F&I sales unless otherwise noted.
NADA DATA 2015
| nada.org
2
New Light-Vehicle Dealerships (continued) Average Light-Vehicle Dealership Profile (continued) 2013
2014
2015
Used-vehicle department2 Used-vehicle department sales
$11,451,823
$12,288,141
$13,142,817
Used-vehicle department sales as % of total sales
23.2%
23.2%
23.2%
Used-vehicle department gross as % of total gross
21.7%
21.1%
20.7%
$18,081
$18,839
$19,400
8.8%
8.3%
7.9%
$1,584
$1,565
$1,534
Retail net profit per new vehicle retailed
$177
$164
$132
Average number of used vehicles retailed
633
652
677
3.3%
3.4%
3.6%
F&I penetration (used)
61.2%
67.3%
71.4%
Used- to new-unit vehicle ratio (retail only)
77.5%
75.2%
74.0%
$5,783,559
$6,187,243
$6,458,094
Service, parts and body shop sales as % of total sales
11.7%
11.7%
11.4%
Service, parts and body shop gross as % of total gross
57.5%
58.3%
59.4%
Warranty (% of total service, parts and body shop sales)
14.5%
15.7%
17.6%
Advertising expense3
$4,151,238
$4,462,625
$4,788,111
As % of total gross
8.4%
8.4%
8.4%
Per new vehicle retailed
$607
$607
$606
Rent and equivalent
$5,238,947
$5,486,538
$5,824,072
As % of total gross
10.6%
10.4%
10.3%
$766
$746
$737
Used-vehicle selling price (retail) Gross as % of selling price Retail gross profit per new vehicle retailed
F&I income as % of used-vehicle sales
Service, parts and body shop department Service, parts and body shop sales
Per new vehicle retailed
2 Excludes F&I sales unless otherwise noted. 3 Advertising expense includes advertising and sales promotion less advertising rebates. Some advertising data is reported in one account, which includes sales promotion and is already less advertising rebates.
NADA DATA 2015
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3
New Light-Vehicle Dealerships (continued) Average Light-Vehicle Dealership Profile (continued) 2013 Floorplan interest
2014
2015
($77,224)
($98,214)
($134,238)
-1.3%
-1.6%
-2.0%
($94)
($113)
($147)
$4,973,233
$5,316,310
$5,628,310
As % of total sales
10.1%
10.0%
9.9%
As % of total gross
84.4%
85.1%
85.6%
As % of total sales Per new vehicle retailed Selling, general and administrative expense
Source: NADA Industry Analysis Division
NADA DATA 2015
| nada.org
4
New Light-Vehicle Dealerships (continued) Average Dealership Profile 2014
2015
Percent change
Total sales
$52,949,226
$56,723,576
7.1%
Total gross1
$6,244,337
$6,572,760
5.3%
11.8%
11.6%
$5,800,686
$6,099,768
As % of total sales
11.0%
10.8%
As % of total gross
92.9%
92.8%
Total operating profit
$444,464
$472,981
As % of total sales
0.8%
0.8%
As % of total gross
7.1%
7.2%
$1,382,379
$1,503,432
As % of total sales
2.6%
2.7%
As % of total gross
22.1%
22.9%
$28,460,645
$30,642,685
New-vehicle department sales as % of total sales
60.6%
61.0%
New-vehicle department gross as % of total gross
20.6%
19.9%
$32,824
$33,456
3.5%
3.3%
$1,152
$1,088
Retail net profit per new vehicle retailed
($10)
($22)
Average number of new vehicles retailed
867
916
2.8%
2.8%
81.5%
90.3%
As % of total sales Total expense
Net profit before tax
5.2%
6.4%
8.8%
New-vehicle department2 New-vehicle department total sales
New-vehicle selling price (retail) Gross as % of selling price Retail gross profit per new vehicle retailed
F&I income as % of new-vehicle department sales F&I penetration (new)
7.7%
1.9%
-5.6%
5.6%
1 Gross profit includes cost of goods sold, but not SG&A or advertising. 2 Excludes F&I sales unless otherwise noted.
NADA DATA 2015
| nada.org
5
New Light-Vehicle Dealerships (continued) Average Dealership Profile (continued) 2014
2015
Percent change
Used-vehicle department2 Used-vehicle department sales
$12,288,141
$13,142,817
Used-vehicle department sales as % of total sales
23.2%
23.2%
Used-vehicle department gross as % of total gross
21.1%
20.7%
$18,839
$19,400
8.3%
7.9%
$1,565
$1,534
Retail net profit per new vehicle retailed
$164
$132
Average number of used vehicles retailed
652
677
3.4%
3.6%
F&I penetration (used)
67.3%
71.4%
Used- to new-unit vehicle ratio (retail only)
75.2%
74.0%
$6,187,243
$6,458,094
Service, parts and body shop sales as % of total sales
11.7%
11.4%
Service, parts and body shop gross as % of total gross
58.3%
59.4%
Warranty (% of total service, parts and body shop sales)
15.7%
17.6%
Advertising expense3
$4,462,625
$4,788,111
As % of total gross
8.4%
8.4%
Per new vehicle retailed
$607
$606
-0.2%
Rent and equivalent
$5,486,538
$5,824,072
6.2%
As % of total gross
10.4%
10.3%
$746
$737
Used-vehicle selling price (retail) Gross as % of selling price Retail gross profit per new vehicle retailed
F&I income as % of used-vehicle sales
7.0%
3.0%
-2.0%
3.9%
Service, parts and body shop department Service, parts and body shop sales
Per new vehicle retailed
4.4%
7.3%
-1.3%
2 Excludes F&I sales unless otherwise noted. 3 Advertising expense includes advertising and sales promotion less advertising rebates. Some advertising data is reported in one account, which includes sales promotion and is already less advertising rebates.
NADA DATA 2015
| nada.org
6
New Light-Vehicle Dealerships (continued) Average Dealership Profile (continued) 2014 Floorplan interest
2015
Percent change
($98,214)
($134,238)
As % of total sales
-1.6%
-2.0%
Per new vehicle retailed
($113)
($147)
29.4%
$5,316,310
$5,628,310
5.9%
As % of total sales
10.0%
9.9%
As % of total gross
85.1%
85.6%
Selling, general and administrative expense
36.7%
Source: NADA Industry Analysis Division
NADA DATA 2015
| nada.org
7
New Light-Vehicle Dealerships (continued) Domestic Dealership Profile 2014
2015
Percent change
Total sales
$45,367,298
$49,882,081
10.0%
Total gross1
$5,275,512
$5,655,845
7.2%
11.6%
11.3%
$4,796,520
$5,142,563
As % of total sales
10.6%
10.3%
As % of total gross
90.9%
90.9%
Total operating profit
$478,992
$513,282
As % of total sales
1.1%
1.0%
As % of total gross
9.1%
9.1%
$1,197,822
$1,306,329
As % of total sales
2.6%
2.6%
As % of total gross
22.7%
23.1%
$23,564,723
$26,119,211
New-vehicle department sales as % of total sales
59.6%
60.1%
New-vehicle department gross as % of total gross
21.5%
21.3%
$34,396
$35,606
3.7%
3.5%
$1,283
$1,260
Retail net profit per new vehicle retailed
$214
$203
Average number of new vehicles retailed
685
734
2.7%
2.7%
88.8%
93.4%
As % of total sales Total expense
Net profit before tax
7.2%
7.2%
9.1%
New-vehicle department2 New-vehicle department total sales
New-vehicle selling price (retail) Gross as % of selling price Retail gross profit per new vehicle retailed
F&I income as % of new-vehicle department sales F&I penetration (new)
10.8%
3.5%
-1.8%
7.1%
1 Gross profit includes cost of goods sold, but not SG&A or advertising. 2 Excludes F&I sales unless otherwise noted.
NADA DATA 2015
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8
New Light-Vehicle Dealerships (continued) Domestic Dealership Profile (continued) 2014
2015
Percent change
Used-vehicle department2 Used-vehicle department sales
$10,922,581
$11,920,391
Used-vehicle department sales as % of total sales
24.1%
23.9%
Used-vehicle department gross as % of total gross
24.2%
23.8%
$18,239
$18,897
9.1%
8.6%
$1,655
$1,634
Retail net profit per new vehicle retailed
$257
$228
Average number of used vehicles retailed
599
631
3.4%
3.5%
F&I penetration (used)
61.2%
70.1%
Used- to new-unit vehicle ratio (retail only)
87.4%
86.0%
$5,077,304
$5,401,407
Service, parts and body shop sales as % of total sales
11.2%
10.8%
Service, parts and body shop gross as % of total gross
54.3%
54.9%
Warranty (% of total service, parts and body shop sales)
15.2%
17.1%
Advertising expense3
$3,713,203
$4,110,280
As % of total gross
8.2%
8.2%
Per new vehicle retailed
$630
$635
0.8%
Rent and equivalent
$4,236,038
$4,652,603
9.8%
As % of total gross
9.3%
9.3%
Per new vehicle retailed
$719
$719
Used-vehicle selling price (retail) Gross as % of selling price Retail gross profit per new vehicle retailed
F&I income as % of used-vehicle sales
9.1%
3.6%
-1.2%
5.3%
Service, parts and body shop department Service, parts and body shop sales
6.4%
10.7%
0.0%
2 Excludes F&I sales unless otherwise noted. 3 Advertising expense includes advertising and sales promotion less advertising rebates. Some advertising data is reported in one account, which includes sales promotion and is already less advertising rebates.
NADA DATA 2015
| nada.org
9
New Light-Vehicle Dealerships (continued) Domestic Dealership Profile (continued) 2014 Floorplan interest
2015
Percent change
($83,653)
($115,927)
As % of total sales
-1.6%
-2.0%
Per new vehicle retailed
($122)
($158)
29.4%
$4,420,357
$4,767,377
7.9%
As % of total sales
9.7%
9.6%
As % of total gross
83.8%
84.3%
Selling, general and administrative expense
38.6%
Source: NADA Industry Analysis Division
NADA DATA 2015
| nada.org
10
New Light-Vehicle Dealerships (continued) Import Dealership Profile 2014
2015
Percent change
Total sales
$61,149,592
$64,952,534
6.2%
Total gross1
$7,301,648
$7,675,626
5.1%
11.9%
11.8%
$6,914,083
$7,251,095
As % of total sales
11.3%
11.2%
As % of total gross
94.7%
94.5%
Total operating profit
$389,375
$424,506
As % of total sales
0.6%
0.7%
As % of total gross
5.3%
5.5%
$1,580,027
$1,740,509
As % of total sales
2.6%
2.7%
As % of total gross
21.6%
22.7%
$33,921,043
$36,083,525
New-vehicle department sales as % of total sales
61.7%
61.8%
New-vehicle department gross as % of total gross
19.9%
18.6%
$31,561
$31,785
3.3%
3.0%
Retail gross profit per new vehicle retailed
$1,048
$955
Retail net profit per new vehicle retailed
($186)
($198)
Average number of new vehicles retailed
1,075
1,135
F&I income as % of new-vehicle department sales
2.8%
2.9%
75.7%
88.0%
As % of total sales Total expense
Net profit before tax
4.9%
9.0%
10.2%
New-vehicle department2 New-vehicle department total sales
New-vehicle selling price (retail) Gross as % of selling price
F&I penetration (new)
6.4%
0.7%
-8.9%
5.6%
1 Gross profit includes cost of goods sold, but not SG&A or advertising. 2 Excludes F&I sales unless otherwise noted.
NADA DATA 2015
| nada.org
11
New Light-Vehicle Dealerships (continued) Import Dealership Profile (continued) 2014
2015
Percent change
Used-vehicle department2 Used-vehicle department sales
$13,683,312
$14,613,153
Used-vehicle department sales as % of total sales
22.4%
22.5%
Used-vehicle department gross as % of total gross
18.2%
18.0%
$19,480
$19,920
7.5%
7.2%
$1,470
$1,429
Retail net profit per new vehicle retailed
$63
$32
Average number of used vehicles retailed
702
734
3.4%
3.7%
F&I penetration (used)
73.7%
72.7%
Used- to new-unit vehicle ratio (retail only)
65.4%
64.6%
$7,415,807
$7,729,079
Service, parts and body shop sales as % of total sales
12.1%
11.9%
Service, parts and body shop gross as % of total gross
61.9%
63.4%
Warranty (% of total service, parts and body shop sales)
16.1%
18.0%
Advertising expense3
$5,296,194
$5,598,517
As % of total gross
8.7%
8.6%
Per new vehicle retailed
$588
$583
-1.0%
Rent and equivalent
$6,902,156
$7,210,257
4.5%
As % of total gross
11.3%
11.1%
$767
$751
Used-vehicle selling price (retail) Gross as % of selling price Retail gross profit per new vehicle retailed
F&I income as % of used-vehicle sales
6.8%
2.3%
-2.8%
4.4%
Service, parts and body shop department Service, parts and body shop sales
Per new vehicle retailed
4.2%
5.7%
-2.1%
2 Excludes F&I sales unless otherwise noted. 3 Advertising expense includes advertising and sales promotion less advertising rebates. Some advertising data is reported in one account, which includes sales promotion and is already less advertising rebates.
NADA DATA 2015
| nada.org
12
New Light-Vehicle Dealerships (continued) Import Dealership Profile (continued) 2014
2015
($114,142)
($156,263)
As % of total sales
-1.6%
-2.0%
Per new vehicle retailed
($106)
($138)
29.6%
$6,306,667
$6,663,841
5.7%
As % of total sales
10.3%
10.3%
As % of total gross
86.4%
86.8%
Floorplan interest
Selling, general and administrative expense
Percent change 36.9%
Source: NADA Industry Analysis Division
NADA DATA 2015
| nada.org
13
New Light-Vehicle Dealerships (continued) Luxury Dealership Profile 2014
2015
Percent change
Total sales
$88,794,446
$93,016,150
4.8%
Total gross1
$9,942,696
$9,980,162
0.4%
11.2%
10.7%
$9,630,169
$9,785,416
As % of total sales
10.8%
10.5%
As % of total gross
96.9%
98.0%
Total operating profit
$312,527
$194,619
As % of total sales
0.4%
0.2%
As % of total gross
3.1%
2.0%
$2,345,414
$2,606,132
As % of total sales
2.6%
2.8%
As % of total gross
23.6%
26.1%
$48,038,269
$50,349,469
New-vehicle department sales as % of total sales
60.7%
60.8%
New-vehicle department gross as % of total gross
18.4%
15.7%
$49,150
$50,191
3.2%
2.6%
Retail gross profit per new vehicle retailed
$1,566
$1,282
Retail net profit per new vehicle retailed
($558)
($732)
Average number of new vehicles retailed
977
1,003
1.9%
2.0%
40.5%
66.4%
As % of total sales Total expense
Net profit before tax
1.6%
-37.7%
11.1%
New-vehicle department2 New-vehicle department total sales
New-vehicle selling price (retail) Gross as % of selling price
F&I income as % of new-vehicle department sales F&I penetration (new)
4.8%
2.1%
-18.1%
2.6%
1 Gross profit includes cost of goods sold, but not SG&A or advertising. 2 Excludes F&I sales unless otherwise noted.
NADA DATA 2015
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14
New Light-Vehicle Dealerships (continued) Luxury Dealership Profile (continued) 2014
2015
Percent change
Used-vehicle department2 Used-vehicle department sales
$19,414,177
$20,634,395
Used-vehicle department sales as % of total sales
21.9%
22.2%
Used-vehicle department gross as % of total gross
14.8%
13.9%
$29,180
$30,205
6.3%
5.5%
$1,850
$1,667
Retail net profit per new vehicle retailed
($15)
($37)
Average number of used vehicles retailed
665
683
2.3%
2.3%
F&I penetration (used)
72.7%
45.8%
Used- to new-unit vehicle ratio (retail only)
68.1%
68.1%
$11,656,618
$11,826,547
Service, parts and body shop sales as % of total sales
13.1%
12.7%
Service, parts and body shop gross as % of total gross
66.8%
70.4%
Warranty (% of total service, parts and body shop sales)
19.1%
20.6%
Advertising expense3
$5,500,245
$5,926,811
As % of total gross
6.2%
6.4%
Per new vehicle retailed
$630
$634
0.6%
Rent and equivalent
$11,100,367
$11,600,783
4.5%
As % of total gross
12.5%
12.5%
Per new vehicle retailed
$1,272
$1,241
Used-vehicle selling price (retail) Gross as % of selling price Retail gross profit per new vehicle retailed
F&I income as % of used-vehicle sales
6.3%
3.5%
-9.9%
2.7%
Service, parts and body shop department Service, parts and body shop sales
1.5%
7.8%
-2.4%
2 Excludes F&I sales unless otherwise noted. 3 Advertising expense includes advertising and sales promotion less advertising rebates. Some advertising data is reported in one account, which includes sales promotion and is already less advertising rebates.
NADA DATA 2015
| nada.org
15
New Light-Vehicle Dealerships (continued) Luxury Dealership Profile (continued) 2014
2015
($104,694)
($193,876)
As % of total sales
-1.1%
-1.9%
Per new vehicle retailed
($107)
($193)
80.4%
$8,706,702
$8,949,810
2.8%
As % of total sales
9.8%
9.6%
As % of total gross
87.6%
89.7%
Floorplan interest
Selling, general and administrative expense
Percent change 85.2%
Source: NADA Industry Analysis Division
NADA DATA 2015
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16
New Light-Vehicle Dealerships (continued) Mass Market Dealership Profile 2014
2015
Percent change
Total sales
$48,944,442
$52,689,062
7.7%
Total gross1
$5,831,074
$6,194,993
6.2%
11.9%
11.8%
$5,372,479
$5,690,071
As % of total sales
11.0%
10.8%
As % of total gross
92.1%
91.8%
Total operating profit
$459,507
$504,923
As % of total sales
0.9%
1.0%
As % of total gross
7.9%
8.2%
$1,275,841
$1,381,859
As % of total sales
2.6%
2.6%
As % of total gross
21.9%
22.3%
$26,286,864
$28,464,612
New-vehicle department sales as % of total sales
60.6%
61.0%
New-vehicle department gross as % of total gross
21.1%
20.7%
$30,695
$31,359
3.6%
3.4%
$1,096
$1,062
Retail net profit per new vehicle retailed
$59
$65
Average number of new vehicles retailed
856
908
2.9%
3.0%
86.9%
93.3%
As % of total sales Total expense
Net profit before tax
5.9%
9.9%
8.3%
New-vehicle department2 New-vehicle department total sales
New-vehicle selling price (retail) Gross as % of selling price Retail gross profit per new vehicle retailed
F&I income as % of new-vehicle department sales F&I penetration (new)
8.3%
2.2%
-3.1%
6.0%
1 Gross profit includes cost of goods sold, but not SG&A or advertising. 2 Excludes F&I sales unless otherwise noted.
NADA DATA 2015
| nada.org
17
New Light-Vehicle Dealerships (continued) Mass Market Dealership Profile (continued) 2014
2015
Percent change
Used-vehicle department2 Used-vehicle department sales
$11,491,092
$12,307,054
Used-vehicle department sales as % of total sales
23.5%
23.4%
Used-vehicle department gross as % of total gross
22.4%
22.0%
$17,640
$18,171
8.7%
8.4%
$1,532
$1,518
Retail net profit per new vehicle retailed
$184
$150
Average number of used vehicles retailed
651
677
3.6%
3.8%
F&I penetration (used)
66.6%
74.3%
Used- to new-unit vehicle ratio (retail only)
76.1%
74.6%
$5,572,800
$5,859,437
Service, parts and body shop as % of total sales
11.4%
11.1%
Service, parts and body shop as % of total gross
56.5%
57.3%
Warranty (% of total service, parts and body shop sales)
14.9%
16.9%
Advertising expense3
$4,340,326
$4,648,340
As % of total gross
8.9%
8.8%
Per new vehicle retailed
$604
$602
-0.3%
Rent and equivalent
$4,870,949
$5,200,445
6.8%
As % of total gross
10.0%
9.9%
$678
$674
Used-vehicle selling price (retail) Gross as % of selling price Retail gross profit per new vehicle retailed
F&I income as % of used-vehicle sales
7.1%
3.0%
-0.9%
4.0%
Service, parts and body shop department Service, parts and body shop sales
Per new vehicle retailed
5.1%
7.1%
-0.6%
2 Excludes F&I sales unless otherwise noted. 3 Advertising expense includes advertising and sales promotion less advertising rebates. Some Advertising data is reported in one account which includes sales promotion and is already less advertising rebates.
NADA DATA 2015
| nada.org
18
New Light-Vehicle Dealerships (continued) Mass Market Dealership Profile (continued) 2014 Floorplan interest
2015
Percent change
($98,215)
($128,653)
As % of total sales
-1.7%
-2.1%
Per new vehicle retailed
($115)
($142)
23.6%
$4,937,495
$5,259,782
6.5%
As % of total sales
10.1%
10.0%
As % of total gross
84.7%
84.9%
Selling, general and administrative expense
31.0%
Source: NADA Industry Analysis Division
NADA DATA 2015
| nada.org
19
New Light-Vehicle Dealerships (continued) New Light-Vehicle Dealerships by State, 2015 269
Alabama
Nebraska
161
Alaska
29
Arizona
243
New Hampshire
138
Arkansas
202
New Jersey
445
California
1,319
New Mexico
111
Nevada
Colorado
243
New York
834
Connecticut
252
North Carolina
573
52
North Dakota
79
Delaware Florida
843
Ohio
710
Georgia
485
Oklahoma
259
Hawaii
68
Oregon
219
Idaho
96
Pennsylvania
862
Illinois
712
Rhode Island
51
Indiana
385
South Carolina
250
Iowa
295
South Dakota
88
Kansas
212
Tennessee
Kentucky
239
Texas
1,142
Louisiana
269
Utah
136
Maine
109
Vermont
83
Maryland
290
Virginia
452
Massachusetts
388
Washington
307
Michigan
602
West Virginia
135
Minnesota
328
Wisconsin
458
Mississippi
171
Wyoming
52
Missouri
378
Montana
100
Total U.S.
16,545
Source: NADA Industry Analysis Division
NADA DATA 2015
| nada.org
16,545
94
TOTAL NEW-CAR DEALERSHIPS
Number of Dealerships by Volume of New-Unit Sales, 2015 Number of dealerships
5,000
4,000
327
3,000
2,000
1,000
0
0-149
150-399
400-749
750+
20
New Light-Vehicle Dealerships (continued) Count by Chain Size by Year Number of chains
2013
2014
2015
1
5,500
5,290
5,133
2
1,346
1,345
1,294
3
553
547
558
4
258
266
289
5
173
173
175
6
100
114
100
7
53
52
63
8
57
49
54
9
30
30
33
10
22
28
28
11-50
100
119
125
9
9
9
Greater than 50 Source: NADA Industry Analysis Division
NADA DATA 2015
| nada.org
21
Dealership Financial Trends Total Sales by State, 2015 All dealerships ($ millions)
Average per dealership ($ thousands)
$11,793
$43,842
Nebraska
$4,903
$30,457
Alaska
$1,726
$59,522
Nevada
$8,112
$86,301
Arizona
$20,476
$84,266
New Hampshire
$5,238
$37,958
Arkansas
$7,488
$37,072
New Jersey
$32,147
$72,242
California
$112,112
$84,998
New Mexico
$5,169
$46,573
Colorado
$15,344
$63,147
New York
$55,478
$66,521
Connecticut
$9,897
$39,275
North Carolina
$24,250
$42,322
Delaware
$2,898
$55,739
North Dakota
$2,345
$29,689
Florida
$72,987
$86,580
Ohio
$33,735
$47,514
Georgia
$27,797
$57,313
Oklahoma
$42,276
$163,230
Hawaii
$3,855
$56,697
Oregon
$9,302
$42,478
Idaho
$3,300
$34,383
Pennsylvania
$36,997
$42,920
Illinois
$37,329
$52,429
Rhode Island
$2,865
$56,177
Indiana
$13,761
$35,743
South Carolina
$11,866
$47,467
Iowa
$7,553
$25,604
South Dakota
$2,168
$24,636
Kansas
$6,412
$30,249
Tennessee
$14,938
$45,682
Kentucky
$8,377
$35,051
Texas
$86,719
$75,936
Louisiana
$12,556
$46,679
Utah
$7,100
$52,207
$3,496
$32,077
Vermont
$2,366
$28,517
Maryland
$18,582
$64,079
Virginia
$21,542
$47,661
Massachusetts
$20,602
$53,098
Washington
$15,654
$50,992
Michigan
$33,130
$55,034
West Virginia
$4,525
$33,522
Minnesota
$13,823
$42,144
Wisconsin
$13,877
$30,300
Mississippi
$6,327
$37,001
Wyoming
$1,476
$28,399
Missouri
$16,343
$43,237
Montana
$3,562
$35,620
Total U.S.
$938,492
$56,724
State Alabama
Maine
State
All dealerships ($ millions)
Average per dealership ($ thousands)
Source: NADA Industry Analysis Division
NADA DATA 2015
| nada.org
22
Dealership Financial Trends (continued) Total Sales of New-Vehicle Dealerships by Year $1,000
$60
All dealerships (left scale) in billions of dollars Average per dealership (right scale) in millions of dollars
50 800 40 600 30 400 2009
2010
2011
2012
2013
2014
2015
20
Source: U.S. Department of Commerce and NADA Industry Analysis Division
Share of Total Dealership Sales Dollars, 2014 vs. 2015 Service and parts
Service and parts
11.7%
30.7%
11.4%
57.6%
Used vehicles
New vehicles
2014
30.4%
58.2%
Used vehicles
New vehicles
2015
Source: NADA Industry Analysis Division
NADA DATA 2015
| nada.org
23
Dealership Financial Trends (continued) New-Vehicle Department Gross Profit by Year Average dealership, in millions of dollars, including F&I
$2.0 1.5 1.0 0.5 0.0
2009
2010
2011
2012
2013
2012
2013
2014
2015
Source: NADA Industry Analysis Division
Used-Vehicle Department Gross Profit by Year Average dealership, in thousands of dollars, including F&I
$2.0 1.5 1.0 0.5 0
2009
2010
2011
2014
2015
Source: NADA Industry Analysis Division
NADA DATA 2015
| nada.org
24
Dealership Financial Trends (continued) Service and Parts Department Gross Profit by Year Average dealership, in millions of dollars
$3.0 2.5 2.0 1.5 1.0 .5 0
2009
2010
2011
2012
2013
2014
2015
2012
2013
2014
2015
Source: NADA Industry Analysis Division
Total Net Profit Share of Sales by Year Average dealership, in percent of sales
3.0% 2.5 2.0 1.5 1.0 .5 0
2010
2009
2011
Source: NADA Industry Analysis Division
NADA DATA 2015
| nada.org
25
New Light-Vehicle Department New-Vehicle Inventories and Days’ Supply by Year Inventory (in millions) 4.0
Days’ supply Total
3.5
domestic
2,867,653
80
import
Import
655,522
Domestic
3.0
70
NEW-CAR INVENTORY
3,523,175
2.5 2.0
60
1.5 Domestic
1.0
Import
50
NEW-VEHICLE DAYS’ SUPPLY
.5
65 55 domestic
import
40
0 2010
2015
2010
2015
Source: NADA Industry Analysis Division
Number of New Vehicles Sold and Selling Price Year
New vehicles sold
Average retail selling price
2009
615
$28,133
2010
714
$29,930
2011
793
$30,982
2012
896
$31,194
2013
960
$32,035
2014
1,003
$32,824
2015
1,050
$33,456
D
SOL
$33,456
AVERAGE SELLING PRICE OF NEW VEHICLES SOLD (by new-vehicle dealerships)
Source: NADA Industry Analysis Division
NADA DATA 2015
| nada.org
26
New Light-Vehicle Department (continued) New Light-Duty Vehicle Sales by Year Year
New cars
Light-duty trucks
Total light-duty vehicles
Light-duty trucks as % of total
2006
7,780,800
8,721,000
16,502,700
52.8%
2007
7,618,400
8,470,900
16,089,300
52.6%
2008
6,813,550
6,381,050
13,194,600
48.4%
2009
5,456,300
4,945,400
10,401,700
47.5%
2010
5,635,400
5,919,100
11,554,500
51.2%
2011
6,089,300
6,644,900
12,734,200
52.2%
2012
7,242,800
7,199,000
14,441,800
49.8%
2013
7,582,500
7,942,300
15,524,800
51.2%
2014
7,688,900
8,748,100
16,437,000
53.2%
2015
7,525,023
9,861,024
17,386,047
56.7%
Source: NADA Industry Analysis Division
Gross Margin as Percentage of Selling Price by Year New vehicles retailed
5%
4.5
4
3.5
3 2010
2011
2012
2013
2014
2015
Source: NADA Industry Analysis Division
NADA DATA 2015
| nada.org
27
New Light-Vehicle Department (continued) Market Share by Manufacturer, 2015 0.06 ● Gain
● No change
● Loss
0.04
Subaru
Loss/Gain
0.02
FCA
Other* Daimler
0
Nissan -0.02
BMW
HyundaiKia VW
-0.04
Toyota
Ford
GM
Honda
-0.06
*Other is JLR, Mitsubishi, Mazda, Tesla, Volvo
New-Vehicle Sales and Market Share by Manufacturer Year
FCA
Ford
GM
Toyota
Honda
Nissan
Volkswagen
Other
2,228,100
2,548,900
3,082,400
2,499,300
1,586,500
1,484,900
349,400
3,601,000
12.8%
14.7%
17.7%
14.4%
9.1%
8.5%
2.0%
20.7%
Total
17,380,500
2015
Source: WardsAuto
NADA DATA 2015
| nada.org
28
F&I Department Aftermarket Income by Year As % of new- and used-vehicle department gross profit 50% Total
40
30 Service contract and other
20
10
Finance and insurance
0 2009
2010
2011
2012
2013
2014
2013
2014
2015
Source: NADA Industry Analysis Division
Service Contract Penetration Rates by Year As % of new- and used-vehicle department gross profit
50%
40
30 2009
2010
2011
2012
2015
Source: NADA Industry Analysis Division
NADA DATA 2015
| nada.org
29
Used-Vehicle Department Used-Vehicle Sales by New-Vehicle Dealerships, by Year
Sources of Used Vehicles Retailed by New Vehicle Dealerships, 2015
In millions
4%
15
Street purchase
12
26%
9
6
4%
Other
Trade-in on new vehicle
24%
Trade-in on used vehicle
3
0
42%
Auction purchase
2010
2011
2012
2013
2014
2015
Source: NADA Industry Analysis Division
Source: NADA Industry Analysis Division
Average Retail Selling Price of Used Vehicles Sold by New-Vehicle Dealerships In thousands $20.0
D
SOL
$19,400
17.5
AVERAGE RETAIL SELLING PRICE OF USED VEHICLES SOLD (by new-vehicle dealerships)
15.0 2010
2011
2012
2013
2014
2015
Source: NADA Industry Analysis Division
NADA DATA 2015
| nada.org
30
Service and Parts Department Dealerships’ Total Service and Parts Sales, 2015 (in billions of dollars)
Dealerships’ Total Service and Parts Sales, 2015 Service labor sales (in billions of dollars) Service labor sales (in billions of dollars) $20
Service labor sales Customer mechanical
15 10 5 0
Customer mechanical
Customer body
Warranty
Sublet
Internal
Customer body
4.15
Warranty
8.75
Sublet
3.48
Internal
7.63
Other
3.13
Other
Total service labor
Parts sales (in(in billions of dollars) Parts sales billions of dollars)
Customer mechanical 10
Customer body Wholesale
5
Customer Customer mechanical body
$44.83
Parts sales
$15
0
$17.69
Wholesale
Counter
Warranty
Internal
Other
Source: NADA Industry Analysis Division
Dealerships’ Total Service and Parts Sales by Years $120
3.50 15.38
Counter
2.85
Warranty
10.06
Internal
5.65
Other
5.85
Total parts
In billions of dollars
$15.75
$59.04 Source: NADA Industry Analysis Division
$100.02 billion
100
SERVICE AND PARTS SALES (for all new-vehicle dealerships)
80
60 2009
2010
2011
2012
2013
2014
2015
Source: NADA Industry Analysis Division
NADA DATA 2015
| nada.org
31
Service and Parts Department (continued) Profile of Dealerships’ Service and Parts Operations, 2015
Total service and parts sales
Average dealership
All dealers
$6,045,373
$100,020,688,949
Total gross profit as % of service and parts sales
45.8%
Total net profit as % of service and parts sales
20.1%
Total number of repair orders written
17,923
296,538,651
Total service and parts sales per customer repair order
$265
Total service and parts sales per warranty repair order
$273
Number of technicians (including body)
$1.59
Number of service bays (excluding body)
15
251,710
$356,518
$5,898,582,125
Total parts inventory Average customer mechanical labor rate
$107
Source: NADA Industry Analysis Division
$6.04 million
251,710
296 million
SERVICE AND PARTS SALES (per new-vehicle dealership)
TECHNICIANS (including body shop)
REPAIR ORDERS WRITTEN
NADA DATA 2015
| nada.org
32
Body Shop Department Dealerships Operating On-Site Body Shops by Year Percent of total dealership population
40%
35
30
2009
2010
2011
2012
2013
2014
2015
Source: NADA Industry Analysis Division
Total Dealership Body Shop Sales by Year In billions of dollars
$7
6
5
2009
2010
2011
2012
2013
2014
2015
2014
2015
Source: NADA Industry Analysis Division
Body Shop Sales per Repair Order, by Year In thousands of dollars
$900 700 500 300 100
2009
2010
2011
2012
2013
Source: NADA Industry Analysis Division
NADA DATA 2015
| nada.org
33
Dealership Advertising Total Franchised Dealership Advertising Expenditures by Year In billions of dollars
$10
8
6
4 2009
2010
2011
2012
2013
2014
2015
Source: NADA Industry Analysis Division
Average Dealership Advertising per New Unit Sold, Year In dollars
$800
700
600
500 2006
2007
2008
2009
2010
2011
2012
2013
2014
2015
Source: NADA Industry Analysis Division
NADA DATA 2015
| nada.org
34
Dealership Advertising (continued) Advertising Expenditures by Medium, 2015 Newspaper
Other
8.7% 13.9% Radio
27.8%
16.1%
Internet
9.8%
23.7% TV
Direct mail Source: NADA Industry Analysis Division
Estimated Advertising Expenses per Dealership, 2015 By media used
Average of all dealerships
Newspapers
$74,395
Radio
$86,170
TV
$126,846
Direct mail
$52,451
Internet
$148,790
Other
$46,564
Total
$535,215
Total advertising as % of total sales
0.09%
Source: NADA Industry Analysis Division
NADA DATA 2015
| nada.org
35
Employment and Payroll Number Dealership Employees by State, 2015 State Alabama
Total number, all dealers
Average number per dealership
State
Total number, all dealers
Average number per dealership
14,564
55
North Carolina
34,537
59
Alaska
2,968
76
North Dakota
3,912
46
Arizona
23,178
97
Ohio
42,551
59
Arkansas
9,570
44
Oklahoma
14,324
65
California
114,154
96
Oregon
12,483
61
Colorado
18,461
77
Pennsylvania
49,457
57
Connecticut
13,839
56
Rhode Island
3,453
62
Delaware
4,399
84
South Carolina
15,008
61
Florida
76,082
96
South Dakota
4,204
44
Georgia
32,825
72
Tennessee
21,146
59
Hawaii
4,277
60
Texas
96,651
86
Idaho
5,392
62
Utah
9,227
68
Illinois
45,469
63
Vermont
3,063
38
Indiana
22,047
57
Virginia
31,400
67
Iowa
12,682
41
Washington
20,980
74
Kansas
10,317
49
West Virginia
6,418
44
Kentucky
13,205
55
Wisconsin
23,873
52
Louisiana
16,521
59
Wyoming
2,303
40
5,388
53
Maryland
23,482
80
Total U.S.
1,088,001
66
Massachusetts
23,180
62
Michigan
35,255
60
Minnesota
19,677
57
Mississippi
7,939
45
Missouri
22,017
59
Montana
3,893
42
Nebraska
7,634
46
Nevada
8,658
100
New Hampshire
6,711
52
New Jersey
32,200
72
New Mexico
6,874
65
50,153
61
Maine
New York
NADA DATA 2015
| nada.org
66 1,088,001 DEALERSHIP EMPLOYEES
Average per dealership
36
Employment and Payroll (continued) Average Weekly Earnings of New Light-Vehicle Dealership Employees by State, 2015 Alabama
$1,039
Indiana
$963
Nebraska
Alaska
$1,091
Iowa
$972
Nevada
Arizona
$1,116
Kansas
$987
Arkansas
$1,010
Kentucky
California
$1,212
Louisiana
Colorado
$1,129
Maine
Connecticut
$1,178
Maryland
Delaware
$1,072
Florida
South Carolina
$1,022
$1,232
South Dakota
$1,034
New Hampshire
$1,219
Tennessee
$1,103
$985
New Jersey
$1,264
Texas
$1,217
$1,049
New Mexico
$1,035
Utah
$1,018
New York
$1,183
Vermont
$1,023
$1,098
North Carolina
$1,002
Virginia
$1,072
Massachusetts
$1,248
North Dakota
$1,019
Washington
$1,088
$1,121
Michigan
$1,083
Ohio
Georgia
$1,096
Minnesota
$973
Oklahoma
Hawaii
$1,152
Mississippi
$997
Oregon
Idaho Illinois
$982
$984
West Virginia
$896
$1,015
Wisconsin
$857
$1,033
Wyoming
$951
Total U.S.
$1,094
$996
Missouri
$1,000
Pennsylvania
$996
$1,028
Montana
$987
Rhode Island
$1,049
Estimated Number of Dealership Employees by Year 1200
$990
Dealership Employment by Position, 2015 80
Total of all dealerships (left scale) Average number per dealership (right scale)
New and used-car salespeople
Supervisors, others
70
31.9%
1000
20.1% 23.1%
60
24.9% 800
50 2010
NADA DATA 2015
2011
2012
| nada.org
2013
2014
2015
Technicians Other service and parts employees
37
Employment and Payroll (continued) Annual Payroll of New-Vehicle Dealerships by State, 2015 Total all dealers (billions)
Average per dealership (millions)
Total all dealers (billions)
Average per dealership (millions)
Total all dealers (billions)
Average per dealership (millions)
Alabama
$0.80
$2.96
Indiana
$1.08
$2.81
Nebraska
$0.39
$2.40
Alaska
$0.12
$4.30
Iowa
$0.60
$2.05
Nevada
$0.59
$6.31
Arizona
$1.36
$5.60
Kansas
$0.54
$2.57
New Hampshire
$0.42
$3.06
Arkansas
$0.47
$2.32
Kentucky
$0.66
$2.77
New Jersey
$2.08
$4.67
California
$7.77
$5.89
Louisiana
$0.87
$3.23
New Mexico
$0.37
$3.37
Colorado
$1.10
$4.54
Maine
$0.28
$2.58
New York
$3.11
$3.73
Connecticut
$0.85
$3.37
Maryland
$1.31
$4.52
North Carolina
$1.77
$3.09
Delaware
$0.24
$4.58
Massachusetts
$1.52
$3.92
North Dakota
$0.19
$2.44
Florida
$4.56
$5.41
Michigan
$2.03
$3.37
Ohio
$2.11
$2.97
Georgia
$1.97
$4.06
Minnesota
$0.95
$2.89
Oklahoma
$0.93
$3.61
Hawaii
$0.24
$3.54
Mississippi
$0.39
$2.29
Oregon
$0.69
$3.16
Idaho
$0.30
$3.12
Missouri
$1.16
$3.08
Pennsylvania
$2.50
$2.90
Illinois
$2.41
$3.38
Montana
$0.21
$2.08
Rhode Island
$0.18
$3.53
South Carolina
$0.79
$3.15
South Dakota
$0.21
$2.37
Tennessee
$1.08
$3.29
Texas
$6.34
$5.55
Utah
$0.48
$3.53
Vermont
$0.16
$1.91
Virginia
$1.67
$3.69
Washington
$1.27
$4.14
West Virginia
$0.28
$2.05
Wisconsin
$1.04
$2.27
Wyoming
$0.11
$2.15
Total U.S.
$62.56
$3.78
State
State
Annual Payroll of New-Vehicle Dealerships by Year $70
$4.0
Total of all dealerships (left scale), in billions Average per dealership (right scale), in thousands
60 3.5 50 3.0 40
2.5
30 2010
NADA DATA 2015
2011
| nada.org
2012
2013
2014
2015
State
38
New- and Used-Vehicle Consumer Credit Score Ranges
Percentage of Vehicles With Financing ■ New ■ Used
100 80 60
82.2%
81.4%
53.3%
50.9%
83.7%
82.1%
52.8%
53.5%
84.0%
55.2%
85.9%
20 0 Q4 2011
Q4 2012
Q4 2013
Q4 2014
Score range
Superprime
781-850
Prime
661-780
Nonprime
601-660
Subprime
501-600
Deep subprime
300-500
54.7%
40
Q4 2010
Category
Q4 2015
Consumer Leasing
New Leasing by Risk Segment 100
35%
Lease % of all new Lease % of new financing Lease % of total
30
26.8%
26.2%
48.8%
47.8%
17.2%
18.0%
6.9%
7.8%
Q4 2014
Q4 2015
80 25 20
60
15
40
10 Q4 2010
Q4 2011
Q4 2012
Q4 2013
Q4 2014
Q4 2015
20
0
■ Superprime ■ Prime ■ Nonprime ■ Subprime
NADA DATA 2015
| nada.org
Source: Experian Automotive
39
New- and Used-Vehicle Consumer (continued) Average Monthly Payment
New-Vehicle Market Share by Lender Type ■ Q4 2014 ■ Q4 2015
$600
Finance
Credit union
500
400
4.9%
10.1%
$11
$482 $493
$4
$355 $359
300
35.1% Bank
200
49.8% Captive
100
0.2% BHPH
0
New
Used
Average Loan Term, in Months ■ Q4 2014 ■ Q4 2015
68
One month
67
67
66 65
66
64
One month
63
63
62
62
61 60 59
New
NADA DATA 2015
| nada.org
Used
Source: Experian Automotive
40
New- and Used-Vehicle Consumer (continued) Average Loan Credit Scores by Vehicle Type ■ New ■ Used
800
750
711
726
736
732
727
723
653
Q4 2011
715
712
711
650
646
648
649
Q4 2012
Q4 2013
Q4 2014
Q4 2015
700
650
640
647
657
659
Q4 2009
Q4 2010
600 Q4 2007
Q4 2008
Source: Experian Automotive
For more information on Experian data, contact
[email protected].
NADA DATA 2015
| nada.org
41
New- and Used-Vehicle Consumer (continued) New-Vehicle Loan Origination by State New-vehicle share
New-vehicle share
New-vehicle share
New-vehicle share
Alabama
1.7%
Iowa
0.8%
Montana
0.3%
Pennsylvania
4.3%
Alaska
0.2%
Kansas
0.6%
Nebraska
0.3%
South Carolina
1.5%
Arizona
2.3%
Kentucky
1.0%
Nevada
1.2%
South Dakota
0.3%
Arkansas
1.2%
Louisiana
1.8%
New Hampshire
0.5%
Tennessee
2.1%
California
12.7%
Maine
0.4%
New Jersey
2.3%
Texas
12.6%
Colorado
1.7%
Maryland
2.6%
New Mexico
0.6%
Utah
0.9%
Florida
7.4%
Massachusetts
1.9%
New York
4.7%
Vermont
0.2%
Georgia
3.3%
Michigan
2.0%
North Carolina
3.6%
Virginia
3.0%
Idaho
0.3%
Minnesota
1.7%
North Dakota
0.3%
Washington
2.0%
Illinois
4.6%
Mississippi
0.9%
Ohio
3.6%
West Virginia
0.5%
Indiana
1.5%
Missouri
1.9%
Oregon
1.3%
Wisconsin
1.6%
2.04 0.29 1.29 0.30
0.29
1.17
0.33 0.85
1.65
12.68
0.19
0.27 1.68
1.62
4.32
1.85
0.59
1.51
0.52
1.81
3.02
0.99
2.62
3.58 1.54
1.19 12.59
2.28
3.61
2.06
2.27
0.48 1.86
4.70
2.04
0.82 4.58
0.63
0.39
0.87
1.70
3.28 7.41
0.24 HI
■ <1%
■ 1.0-2.0%
NADA DATA 2015
■ 2.1-3.0%
| nada.org
■ 3.1-4.0%
■ 4.1-6.0
■ 6.1-12%
■ >12.1%
■ data not available
Source: Experian Automotive
42
New- and Used-Vehicle Consumer (continued) Used-Vehicle Loan Origination by State Used-vehicle share
Used-vehicle share
Used-vehicle share
Used-vehicle share
Alabama
2.1%
Iowa
1.6%
Montana
0.3%
Pennsylvania
4.4%
Alaska
0.3%
Kansas
1.0%
Nebraska
0.4%
South Carolina
1.9%
Arizona
2.2%
Kentucky
1.2%
Nevada
1.2%
South Dakota
0.4%
Arkansas
1.1%
Louisiana
0.8%
New Hampshire
0.5%
Tennessee
2.9%
California
9.6%
Maine
0.5%
New Jersey
0.5%
Texas
10.0%
Colorado
2.0%
Maryland
2.0%
New Mexico
0.5%
Utah
1.1%
Florida
6.8%
Massachusetts
1.7%
New York
4.5%
Vermont
0.2%
Georgia
3.3%
Michigan
3.0%
North Carolina
4.0%
Virginia
2.6%
Idaho
0.4%
Minnesota
2.4%
North Dakota
0.3%
Washington
2.2%
Illinois
4.2%
Mississippi
1.3%
Ohio
4.8%
West Virginia
0.6%
Indiana
2.6%
Missouri
2.0%
Oregon
1.3%
Wisconsin
2.0%
2.21 0.31
0.17
0.28
1.32 0.37
0.42
1.21
2.36
1.99
9.56
4.40 4.20
1.02
2.03
2.56
0.48
0.58
0.77
2.61
1.08
1.98
4.01 1.91
1.12 10.04
2.08
4.80
2.92
2.23
0.54 1.67
4.46
3.02
1.55
0.44 1.14
1.95
0.48
1.31
2.09
3.29 6.75
0.27 HI
■ <1%
■ 1.0-2.0%
NADA DATA 2015
| nada.org
■ 2.1-3.0%
■ 3.1-4.0%
■ 4.1-6.0%
■ 6.1-8.0%
■ 8.1-10.0%
■ >10.1%
Source: Experian Automotive
■ data not
43